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Women bear the brunt of financial stress in the US economy, study says on November 16, 2023 at 11:00 am Business News | The Hill

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The economy looks a lot better than it did last year, but persistent inflation, ballooning debt and dwindling savings have hit women especially hard.

Nearly 6 in 10 women are living paycheck to paycheck, compared to 41 percent of men, according to a recent study by Varo Bank, Morning Consult and THRIVE Financial Empowerment Services of 1,004 Americans who regularly spend most or all of their income.

This economic strain is felt across the political spectrum, and Americans living paycheck to paycheck — regardless of party — cited the cost of living as their greatest financial concern.

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Eroding savings and increasing debt round out the top three concerns for people living paycheck to paycheck, the study found.

“It’s impacting everyone,” Colin Walsh, founder and CEO of Varo Bank, told The Hill. “Sometimes you see political headlines and other things that would maybe lead you to believe there’s concentrations, but [financial stress] was pretty widespread.”

Making less than men affects the entire budget

Women represent two-thirds of those considered financially fragile, a subset of Americans living paycheck to paycheck who lack any financial slack or support.

“Women are still facing the brunt of not being as economically advantaged as men right now for a host of reasons that are generations old,” said Ayesha Whyte, the founder of Ellevator, an online platform that provides career development resources to women of color.

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Whyte noted women have historically been paid less than men for the same jobs, leaving them with less surplus money to invest in the stock market or put in savings for an economic downturn.

“If you want to look at something more contemporary and recent, you can just look at the pandemic,” she added. “We’re still kind of recovering from that era. At that time, a number of women walked away from their jobs due to childcare duties at home.”

The Census Bureau’s Household Pulse Survey started during the pandemic to measure how it impacted people’s lives. As of mid-October, the survey found 39 percent of women had trouble paying for household expenses versus 35 percent of men, Marisa DiNatale, head labor economist at Moody’s Analytics, told The Hill.

“Women, generally speaking, are making less than men (on average) as they tend to be employed in lower-paying occupations than men and still bear the bulk of household and childcare responsibility, making them also more likely to be working part time or to have had gaps in their work experience which also affects pay,” DiNatale said.

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Macy Norman, center, serves guests at Puckett’s Grocery and Restaurant in 2021 in Nashville, Tenn. The net worth of the typical U.S. household grew at the fastest pace in more than three decades from 2019 through 2022, when pandemic stimulus funds and low interest rates made it easier for households to pay their debts. Mark Humphrey / AP

Rising prices force some Americans to forgo basic needs

Economic hardship took center stage in last week’s Republican primary debate, with candidates blasting “Bidenomics” but offering few solutions to make life better for Americans.

Consumer outlook on the economy has also soured as their savings, once padded by pandemic-era stimulus payments, have been eroded by higher prices.

The Biden administration is grappling with stubbornly high inflation, which has fallen precipitously from its 9 percent year-over-year peak last June. New consumer price index data released Tuesday found prices were still 3.2 percent higher in October than they were a year ago, above the Federal Reserve’s 2 percent target for annual inflation.

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The Fed has hiked interest rates to a range of 5.25 percent to 5.5 percent as part of its crusade to cool the economy and bring down inflation. 

While the Varo Bank study points to financial institutions and the media that “focus heavily” on interest rates, rates are higher than they’ve been in two decades and make it significantly more expensive to borrow money, pinching Americans looking to buy a house, get a car loan or carry a credit card balance.

Nearly half of all respondents — 48.2 percent — said they had sacrificed at least one basic need in the past six months because of cost. Basic needs include doctor’s visits, medication, healthy food and safe housing. Twenty-eight percent went without at least two basic needs.

Younger people reported more difficulty asking for financial help, with 38 percent of Generation Z respondents saying they were embarrassed or ashamed to ask for support.

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A doctor uses a Doppler probe on a pregnant woman to measure the heartbeat of a fetus in 2021 in Jackson, Miss. U.S. births were flat in 2022 as the nation continued to see fewer babies born than before the pandemic. (AP Photo/Rogelio V. Solis, File)

Trust in financial institutions falls

Heightened financial fragility has eroded trust in financial institutions, with nearly three-quarters of respondents saying they believe U.S. financial institutions are “rigged against the poor.”

Women, who are more likely to identify as financially fragile, were found to be less trusting of financial institutions than men. 

Ethnicity did not correlate with a significant difference in trust, which surprised Walsh, who noted overall trust in financial institutions has been falling.

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“The only truly surprising thing about the financial strain we are putting on youth, women and communities of color is how resilient they are and how entrepreneurial they remain,” Nathalie Molina Niño, co-founder and chief strategy officer at the financial services platform Known, told The Hill. 

Despite the persistent divide, women’s economic situations have steadily improved from where they were at the start of the pandemic.

“Since the pandemic ended, women’s employment has grown quickly (especially since kids are back to in-person learning) and they have recouped all the jobs that were lost,” DiNatale said. 

“Furthermore, there is some evidence that flexible work arrangements (including remote work) has improved job matching and now prime age women (those between 25 and 54) are participating in the labor force at higher rates than they ever have historically,” she added.

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​Business, Health Care, News, Policy, Technology, cost of living, financial stress, inflation, Interest rates, paycheck to paycheck, savings The economy looks a lot better than it did last year, but persistent inflation, ballooning debt and dwindling savings have hit women especially hard. Nearly 6 in 10 women are living paycheck to paycheck, compared to 41 percent of men, according to a recent study by Varo Bank, Morning Consult and THRIVE Financial Empowerment Services…  

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Advice

10 Tips To Creating Quality YouTube Content on a Budget

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Producing engaging YouTube videos doesn’t have to break the bank. With the right strategies and tools, you can create high-quality content that resonates with your audience without overspending.

Define Clear Objectives
Before you start filming, establish your goals. Are you aiming to increase brand awareness, drive traffic to your website, or boost video views? Your objectives will guide your content strategy and help you measure success.

Batch Content Creation
Dedicate a day to shoot multiple videos, saving time and streamlining editing. This approach maintains a consistent posting schedule, crucial for audience engagement and algorithm favorability.

Create Compelling Content
Invest time in developing high-quality video concepts. According to Analytics Partners, video content has twice the lasting impact of non-video content. Focus on creating content that resonates with your audience and aligns with your brand messaging.

 

Leverage Smartphone Technology
Modern smartphones offer excellent video quality. For example, the iPhone 12 Pro can shoot 4K video at 60 fps, rivaling many dedicated cameras. Pair your smartphone with a basic tripod and external microphone for professional-looking results.

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Optimize Lighting
Good lighting is crucial for video quality. Natural light is free and effective. Position yourself near a window or invest in affordable lighting options like ring lights, which typically cost between $20-$100.

Post-Production and Optimization

Use Free Editing Software
Take advantage of free or low-cost editing tools. DaVinci Resolve, for instance, offers professional-grade editing capabilities at no cost for its basic version.

Optimize for SEO
YouTube’s algorithm considers factors like view count, engagement, watch time, and relevance when recommending videos[2]. Use keywords in your titles, descriptions, and tags to improve discoverability. For example, including relevant keywords in your title can increase views by up to 20%.

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Engagement Strategies

Prioritize Community Engagement
Respond to comments and interact with your audience. YouTube puts recent comments front-and-center in your analytics dashboard, encouraging timely responses. This engagement can lead to higher watch times and subscriber growth.

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Experiment with YouTube Shorts
YouTube Shorts are amassing tens of billions of views daily. Creating Shorts content can increase your channel’s visibility and engagement without requiring significant production resources.

Budget-Friendly Marketing Tactics

Leverage Remarketing
Implement remarketing campaigns to re-engage viewers who have already interacted with your content. This targeted approach can be more cost-effective than broad audience targeting.

A/B Testing
Experiment with different video formats, thumbnails, and titles. YouTube’s own data shows that 90% of top-performing videos have custom thumbnails. A/B testing can help you identify what resonates best with your audience without additional production costs.

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Engage with Your Audience
Respond to comments, ask for feedback, and encourage viewers to engage with your content. This interaction helps understand what your audience enjoys and guides future content creation.

Real-Life Example

Consider the case of Peter McKinnon, a photographer and filmmaker who started his YouTube channel in 2010. Using primarily his smartphone and basic editing software, he grew his channel to over 5 million subscribers. His success came from consistently delivering valuable content, engaging with his audience, and gradually improving his production quality as his channel grew.

By implementing these strategies, you can create engaging YouTube content that resonates with your audience without overspending. Remember, the key is to focus on delivering value and consistently improving based on audience feedback and performance metrics.

Creating high-quality YouTube content on a budget requires resourcefulness and strategy. By planning effectively, utilizing available tools, and engaging with your audience, you can produce compelling videos that resonate with viewers without overspending. Focus on delivering value, and your channel will grow!

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Business

Revisiting the Value of Film Festivals

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As a film industry professional, you’re likely no stranger to the hard work and dedication required to bring a project to life. However, you may not be aware of the crucial role film festivals play in advancing your career and the industry as a whole. Let’s revisit the importance of film festivals and how they can benefit you and your work:

Houston Comed Film Festival Feb 2024

Networking and Community Building
Film festivals offer a unique opportunity to connect with fellow filmmakers, industry professionals, and potential collaborators. You can build relationships, share experiences, and learn from others in the field. These connections can lead to new projects, mentorship, and career advancement.
Exposure and Visibility

Film festivals provide a platform for your work to be seen by a wider audience, including critics, distributors, and industry leaders. This exposure can lead to recognition, awards, and critical acclaim, which can boost your reputation and open doors to new opportunities.

Up to 30% savings compared to Hotels.com, Orbitz, and Priceline.

Career Advancement and Opportunities
Film festivals can be a launching pad for your career, helping you transition from short films to feature films or from indie to mainstream projects. You can also gain recognition and credibility, making it easier to secure funding, distribution, and production deals.
Staying Current and Inspired
Film festivals showcase innovative storytelling, techniques, and technologies. By attending, you can stay up-to-date with industry trends, find inspiration for your next project, and learn from the successes and failures of others.
Reigniting Passion and Creativity
Film festivals can rekindle your passion for filmmaking and remind you why you started creating in the first place. They offer a chance to step away from the daily grind and reconnect with the art and craft of storytelling.
In short
Film festivals are more than just a showcase for your work; they’re a hub for networking, career advancement, and inspiration. By embracing these events, you can reignite your passion, stay current, and propel your career forward. Don’t underestimate the power of film festivals in helping you achieve your goals in the film industry.
Interested in submitting your film to the Houston Comedy Film Festival? Click here to begin the application process. With a diverse range of categories and a proven track record of showcasing exceptional comedic talent, this festival offers a valuable opportunity for filmmakers to gain exposure, connect with industry professionals, and compete for prestigious awards. Don’t miss your chance to be a part of this esteemed event – submit your film today.

From the Film Festival Circuit Founder, Mikal Fair:

“Explore the ‘Film Festival Submitter’s Handbook 2024,’ your ultimate guide to conquering the film festival circuit. Whether you’re a filmmaker or screenwriter, this essential resource provides practical strategies to navigate the competitive landscape of film festivals successfully. From crafting compelling titles, taglines, and synopses to creating impactful director’s and writer’s statements, this handbook equips you with the tools to shine in the festival circuit. Learn to develop effective marketing materials, including posters and trailers, and discover the importance of communication and presenting a professional package. With insights tailored to the evolving role of social media and marketing in the film industry, this handbook is your key to festival triumph. Get your copy now and embark on your journey to festival success!”

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Business

Laugh, Learn, and Connect: Houston Comedy Film Festival Oct 5th

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Date: Oct 5th
Located in:
EADO Workspaces
Address: 3420 Rusk St a3, Houston, TX 77003
Tickets Purchase: Here ( FILMMAKERS , not screenwriters, MUST purchase tickets here otherwise will impact film screening time)

The Houston Comedy Film Festival is set to return on October 5th, 2024, and it promises to be an exciting day filled with laughter, learning, and networking opportunities for comedy enthusiasts and aspiring filmmakers alike. This year, the festival welcomes Roselyn Omaka as the new festival director, bringing her expertise and innovative vision to the event.

Attendees can look forward to engaging sessions led by industry professionals. Joan Montreuil from The Newbie Film Academy will provide invaluable insights into financing films and raising capital, helping aspiring filmmakers navigate the often complex world of film funding. Meanwhile, Deloris from DD’s Showbiz will host an interactive acting workshop designed to enhance participants’ skills and confidence in front of the camera.

Although LemarKus Tinker from Friday Night Lights won’t be attending in person, he will offer an exciting virtual one-on-one guidance session for aspiring directors. This unique opportunity allows participants to connect directly with him from the comfort of their homes, gaining personalized advice and insights that can help shape their directorial vision. Imagine having a chance to ask questions and receive feedback from a seasoned professional in the industry—this virtual interaction is sure to be a highlight!

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In addition to these educational opportunities, festival winners will have the chance to receive valuable resources from sponsors to further improve their films and business outcomes. This support could be the stepping stone that many emerging talents need to make their mark in the competitive world of filmmaking.

The festival kicks off at 12 PM sharp, so attendees are encouraged to arrive 10 minutes early to ensure they don’t miss any of the action. It’s important to note that everyone must purchase a ticket to attend this fantastic event. Tickets are available for $50, which grants full access to all festival activities. Attendees can purchase their tickets through different platforms: filmmakers (not screenwriters) are encouraged to buy their tickets on filmfestivalcircuit.com, while guests and screenwriters should secure their tickets via meetup.com/bolanlemedia. Tickets can also be purchased at the door on the day of the event.

 

The Houston Comedy Film Festival has been a cornerstone of the independent film community since its inception in 2008 by author and retired filmmaker Mikel Fair. Over the years, it has consistently ranked in the FilmFreeway Top 100, cementing its status as a must-attend event for comedy filmmakers and fans.

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Houston Comedy Film Festival Feb 2024

With Roselyn Omaka’s leadership, the star-studded lineup of industry professionals, and the diverse array of films and activities planned, the 2024 Houston Comedy Film Festival is shaping up to be an unmissable experience. Whether you’re an aspiring filmmaker, a comedy enthusiast, or simply looking for a day filled with laughter and learning, this festival has something for everyone.

Houston Comedy Film Festival Feb 2024

Don’t miss out on this fantastic opportunity to immerse yourself in the world of comedy filmmaking. Grab your tickets now and be part of the Houston Comedy Film Festival experience! Join us on October 5th at the Coronation Theatre in Houston for a day of creativity, laughter, and cinematic celebration! Your next big break could be waiting for you!

 

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