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These Major Brands Just Walked Away from Diddy-Find Out Who

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Sean “Diddy” Combs, once a towering figure in music, fashion, and business, is now witnessing the rapid unraveling of his empire. In the wake of serious allegations-including sexual assault, racketeering, and other legal troubles-major brands and partners are distancing themselves from the hip-hop mogul at an unprecedented pace. Here’s a detailed look at the most significant companies and institutions that have severed ties with Diddy-and why.


1. Macy’s

Nature of Partnership: Exclusive retailer for Sean John clothing and fragrance lines
Action: In late 2023, Macy’s announced it would phase out Sean John from its stores, ending a long-standing, lucrative relationship. At its peak, Sean John generated over $500 million annually, making this a major blow to Diddy’s fashion business.

2. Diageo

Nature of Partnership: Spirits giant behind Cîroc Vodka and DeLeón Tequila, both heavily promoted by Diddy
Action: Diageo ended their partnership in January 2024 after protracted legal disputes and mounting allegations. This cut off one of Diddy’s most lucrative revenue streams, reportedly earning him tens of millions per year.


3. Empower Global

Nature of Partnership: Diddy’s online marketplace for Black-owned businesses
Action: In December 2023, 18 brands confirmed they severed ties with Empower Global. Notable departures included Tsuri, Nuudii System, No One Clothiers, Fulaba, and House of Takura. These brands cited the seriousness of the allegations and a commitment to supporting victims’ rights.


4. Peloton

Nature of Partnership: Licensing Diddy’s music and the Bad Boy Entertainment Artist Series for fitness classes
Action: In May 2024, Peloton “paused” the use of Diddy’s music and removed his artist series from the platform after a video surfaced showing him assaulting Cassie, further escalating public backlash.


5. America’s Best Contacts & Eyeglasses

Nature of Partnership: Retailer of Sean John eyewear
Action: In May 2024, the company instructed stores to remove all Sean John products from shelves and began removing them from their online store, signaling a complete break.


6. Capital Preparatory Charter Schools

Nature of Partnership: Diddy was a co-founder and major supporter
Action: In November 2023, the school’s leadership announced it was ending its partnership with Diddy, citing the best interests of the organization and its students.


7. Revolt TV

Nature of Partnership: Diddy was the founder and chairman of the cable network
Action: Diddy stepped down as chairman in November 2023 and later fully severed ties with the company, marking the end of his involvement in the media venture he launched.


8. Additional Brand Partners

Nature of Partnership: Various Empower Global marketplace brands and other ventures
Action: Brands like Rebecca Allen (footwear), House of Takura (eyewear), and others publicly confirmed their departure, reinforcing the broad impact of the allegations.


9. Cannabis Venture

Nature of Partnership: Diddy’s $185 million acquisition in the cannabis industry
Action: The venture failed due to complications with the merger and the fallout from legal troubles, further shrinking Diddy’s business footprint.

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10. Media and Entertainment Projects

Nature of Partnership: Various TV and music projects, including deals with Love Records and Hulu
Action: Multiple media and entertainment deals have been dissolved or quietly dropped since the allegations surfaced, including a planned reality show with Hulu.


At a Glance: The Diddy Fallout

Brand/CompanyNature of RelationshipAction Taken/Date
Macy’sSean John exclusive retailerPhased out in late 2023
DiageoCîroc & DeLeón partnershipEnded Jan 2024
Empower GlobalBlack-owned marketplace18 brands left, Dec 2023
PelotonMusic licensingPaused/removed May 2024
America’s Best Contacts & EyeglassesSean John eyewearRemoved May 2024
Capital Preparatory Charter SchoolsSchool co-founderEnded Nov 2023
Revolt TVNetwork founder/chairmanStepped down Nov 2023
Cannabis VentureIndustry acquisitionCollapsed 2023-24
Media/Entertainment ProjectsTV/music dealsDissolved 2023-24

Why Are Brands Walking Away?

The exodus began in late 2023 after Diddy was accused of sexual assault, racketeering, and other serious offenses by multiple women. These allegations, combined with federal charges and court-ordered settlements, led to a rapid erosion of trust and commercial viability for Diddy’s business ventures. Companies and institutions, eager to protect their own reputations and values, acted swiftly to sever ties.


The Bottom Line

The rapid collapse of Diddy’s business relationships highlights how quickly brands can move to protect their reputations in the face of controversy, especially when allegations are as serious and public as those against Combs.As more brands walk away, the future of Diddy’s once-massive empire remains uncertain-and the business world is watching closely.


For more updates on entertainment, business, and culture, stay tuned to Bolanle Media.

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Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

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Entertainment

Is the Dream of Professional Filmmaking Dead?

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The film industry, once a beacon of creative opportunity and stable careers, is facing an unprecedented crisis. From Hollywood’s production decline to the vanishing “middle class” of filmmakers, professionals and aspiring creatives alike are asking: Is it still possible to make a living in film in 2025 and beyond?

The Hollywood Downturn: By the Numbers

Recent reports from major outlets like the LA Times and Film LA reveal a stark reality: filming in the greater Los Angeles area dropped by 22% in the first quarter of this year, with total shoot days down nearly 25%. This isn’t just a local issue—Hollywood’s struggles are a warning sign for the global industry.

Why Is This Happening?

1. The Streaming Algorithm Trap

The rise of streaming platforms has fundamentally changed how content is produced and consumed. Tech-driven companies like Netflix use vast amounts of viewer data to determine what gets made, leading to a glut of similar content—true crime, celebrity docs, and reality shows—at the expense of originality. While this approach maximizes short-term profits, it stifles creative risk-taking and makes it harder for new, innovative projects to get greenlit.

2. Economic Pressures and Runaway Costs

Shooting in California has become prohibitively expensive, with permits and labor costs driving productions overseas to cheaper locations like Hungary and Ireland. Even with recent tariffs aimed at protecting domestic filmmaking, the economics remain challenging for all but the biggest studios.

3. The Disappearance of the Filmmaking Middle Class

Perhaps the most devastating trend is the erosion of the “middle class” in filmmaking—those who built steady careers on commercials, network TV, and mid-budget features. As budgets shrink and studios play it safe, these jobs are vanishing, leaving only high-end blockbusters and low-budget, scrappy productions.

Adapting to the New Reality

Despite the doom and gloom, the demand for high-quality visual content is stronger than ever—just not in the traditional places. The future belongs to those who can pivot:

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  • High-End Specialists: Those who break into the world of big-budget productions for streamers and studios.
  • Nimble Creators: Filmmakers who can deliver top-tier work with small teams and modest budgets, often for commercial clients or digital platforms.

Case Study: Thriving Outside the Middle

One professional filmmaker recounts how, after years of working on high-profile documentaries for Netflix and HBO, he shifted focus to smaller, more agile projects for commercial clients like CoinbaseDespite smaller crews and less gear, these jobs proved more profitable than many traditional gigs, demonstrating that adaptability and reputation can open new doors—even in a shrinking market.

The Path Forward: Practical Advice

  • Embrace Change: The industry will not return to its old ways. Flexibility and a willingness to pivot are essential.
  • Build a Reputation: High-end skills and a strong portfolio can attract both premium and commercial clients.
  • Leverage New Opportunities: Online education, branded content, and direct-to-consumer platforms offer alternative paths to success.

Conclusion

The dream of professional filmmaking isn’t dead—but it has evolved. The middle ground may be disappearing, but opportunities abound for those willing to adapt, learn new skills, and straddle both the high and low ends of the market. The industry’s future belongs to the flexible, the creative, and the entrepreneurial.

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Tyler Perry Hit with Sexual Harassment Allegations in $260 Million Lawsuit

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Overview

Tyler Perry, the acclaimed filmmaker and media mogul, is facing a $260 million lawsuit filed by actor Derek Dixon, who appeared in Perry’s BET series “The Oval” and “Ruthless“. The lawsuit, filed in June 2025 in Los Angeles County Superior Court, alleges a pattern of sexual harassment, assault, and professional retaliation spanning several years.

Key Allegations

  • Plaintiff: Derek Dixon, actor on “The Oval” and “Ruthless”.
  • Defendant: Tyler Perry.
  • Claims: Sexual harassment, sexual assault, hostile work environment, quid pro quo harassment, and retaliation.
  • Damages Sought: $260 million in punitive damages.
  • Timeline: Alleged incidents occurred from 2019 through 2024.

Details from the Lawsuit

Perry’s Response

Timeline of Key Events

YearEvent Description
2019Dixon meets Perry at a studio event; receives acting opportunity
2020Alleged first assault at Perry’s home in Georgia
2021Further alleged incidents, including at Perry’s private island
2023Dixon moves to California, claims continued harassment and promises of a show
2024Dixon files complaint with the EEOC and resigns from “The Oval”
June 2025Lawsuit filed in Los Angeles County Superior Court

Media Coverage

Summary

Tyler Perry is currently embroiled in a high-profile legal battle over allegations of sexual harassment and assault brought by actor Derek Dixon. The case centers on claims of abuse of power, coercion, and retaliation, with Perry strongly denying all accusations and vowing to contest the lawsuit vigorously.

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Is the Film Industry Dying? The Truth About Filmmaking in 2025

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Bolanle Media Press Room

The film industry stands at a crossroads in 2025, facing rapid technological changes, economic uncertainty, and evolving audience habits. While some professionals fear for the future, others see opportunity in the turbulence. Bolanle Media Press Room explores the reality behind the headlines, drawing on candid conversations with working filmmakers, directors, and crew members.

The State of the Industry

Unpredictable Work and Shrinking Budgets

Industry professionals report a landscape marked by inconsistency1. Many crew members and directors experience long periods without work, followed by intense bursts of activity. Budgets have tightened, leading to more unpaid hours and increased pressure on freelancers and production companies.

  • Survey data: 78% of UK-based long-form directors say their income is unstable, working on average just 27 weeks per year. Over half report working 60-hour weeks or more, often with no corresponding increase in pay.
  • Freelancer experience: The pandemic boom led to a surplus of crew, but as demand normalized, many found themselves surplus to requirements, with work becoming “consistently inconsistent”.

The Impact of Technology and Social Media

The rise of AI and social media has fundamentally changed how films and advertising content are produced and consumed. Brands now often opt for influencer-driven campaigns over traditional big-budget productions, shifting opportunities and budgets away from established production pipelines.

  • Social media as a storefront: Many filmmakers report that their biggest projects now come through platforms like Instagram, with viral content leading to unexpected job offers.
  • Changing advertising: Companies are increasingly turning to user-generated content and influencer marketing, which requires fewer resources and less traditional crew.

Adaptation and Opportunity

Diversification is Key

Those thriving in the current climate are often those who have diversified their skills and roles1. The advice to “niche down” is less relevant, as industry professionals find success by working across multiple sectors and job functions.

  • Multi-hyphenate professionals: Many successful filmmakers now direct, produce, edit, and even run their own production companies, adapting to whatever opportunities arise.
  • Continuous outreach: Early-career professionals spend significant time each day networking and reaching out to potential clients, often landing work through persistence and visibility.

The Role of Passion and Resilience

Despite the challenges, many in the industry remain optimistic. Passion for storytelling and adaptability are cited as crucial for survival and success.

  • Emotional resilience: The unpredictability of freelance work is emotionally taxing, but professionals stress the importance of staying flexible and remembering why they entered the industry in the first place.
  • No single path: There is no longer a guaranteed progression or perfect plan. The industry rewards those who are willing to evolve, learn new tools, and build strong relationships.

Conclusion

The film industry is not dying—it is transforming. While shrinking budgets, new technologies, and changing workflows create discomfort and unpredictability, they also bring new opportunities for those willing to adapt. The need for compelling stories and passionate storytellers remains unchanged, ensuring a future for those who embrace change and stay curious.


For more insights and interviews with industry professionals, follow Bolanle Media Press Room for the latest updates on the evolving world of filmmaking.

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