Business & Money

How Agents Can Thrive Under New Real Estate Rules

Published

6 months ago

July 26, 2024

The real estate industry is undergoing significant changes due to recent legal settlements and new regulations. These shifts present both challenges and opportunities for agents. By adapting strategies and focusing on value-added services, real estate professionals cannot only survive but thrive in this new landscape.

Here’s how:

Understand the Key Changes

Sellers are no longer required to pay buyer’s agent commissions.
Written agreements with buyers detailing services and costs are now mandatory.
Offers of compensation for buyer’s agents will no longer be listed on Multiple Listing Services.
These will be required before touring homes.

6 Strategies for Success

1. Educate Clients and Yourself

Stay informed about the latest changes and be prepared to explain them clearly to clients. This knowledge will position you as an expert and trusted advisor. Consider creating educational materials or hosting seminars for potential clients to demonstrate your expertise.

2. Diversify Your Service Offerings

With buyers potentially facing higher out-of-pocket costs, consider offering a range of service levels at different price points. This could include:

- Full-service representation
- À la carte services
- Flat-fee options for specific tasks

3. Emphasize Your Value Proposition

With increased transparency, it’s crucial to clearly articulate the value you bring to transactions. Develop a strong personal brand and marketing strategy that highlights your unique skills, local market knowledge, and track record of success.

4. Embrace Technology

Leverage technology to streamline your processes and offer enhanced services to clients. This could include:

- Virtual tours and 3D property walkthroughs
- Advanced market analysis tools
- Client relationship management (CRM) systems

5. Focus on Building Relationships

With fewer buyers potentially working with agents, focus on building strong, long-term relationships with clients. Provide exceptional service that leads to referrals and repeat business.

6. Develop Negotiation Skills

As commission structures become more flexible, strong negotiation skills will be crucial. Invest in training to enhance your ability to advocate for your clients and your own interests.

Data Insights

While specific data on the impact of these new rules is still emerging, some trends are worth noting:

The average commission rate for real estate agents has been declining. In 2022, the average rate was 5.37%, down from 5.61% in 2015 (Source: Real Trends).
A 2023 National Association of Realtors survey found that 26% of buyers did not use an agent, up from 17% in 2012.

These trends suggest that agents who can adapt to the new landscape and demonstrate clear value will be best positioned for success.

The changes in real estate regulations present an opportunity for innovative and client-focused agents to differentiate themselves. By embracing transparency, offering flexible service models, and continually educating both themselves and their clients, agents can thrive in this new era of real estate.

Remember, as one industry professional noted, “Never a better time to get into the business. Agents are scared of change. It’s the best time to capitalize on the changes and adapting. As agents drop out they leave behind market share that you can pick up.”

By viewing these changes as an opportunity rather than a threat, and by focusing on providing exceptional value to clients, real estate agents can navigate this shifting landscape successfully and build thriving, sustainable businesses.

Stay Connected

Unlock impactful advertising opportunities with Bolanle Media. Our expert team crafts immersive experiences that captivate audiences, driving brand engagement and memorability. Let’s elevate your brand’s marketing strategy together.

Business

When TikTok and CapCut Vanished from America

Published

2 weeks ago

January 19, 2025

Bolanle Media Staff

In a shocking turn of events, TikTok and CapCut, two of America’s most popular social media and video editing apps, vanished from U.S. app stores and became inaccessible to users on Saturday evening, January 18, 2025. This unprecedented digital blackout affected approximately 170 million American users, leaving them stunned and searching for alternatives.

The Sudden Shutdown

As the clock struck 10:50 PM Eastern Time on Saturday, both TikTok and CapCut disappeared from Apple and Google app stores. Users attempting to access the apps were greeted with a stark message: “Sorry, TikTok isn’t available now. A law banning TikTok has been enacted in the U.S. Unfortunately, that means you can’t use TikTok for now”.

The ban wasn’t limited to just TikTok and CapCut. Other ByteDance-owned apps, including Lemon8, Hypic, and Gauth, also became unavailable to U.S. users. This sweeping action effectively cut off access to a suite of popular digital tools that millions had come to rely on for entertainment, content creation, and even business purposes.

The Legal Battle

The shutdown came after a tumultuous legal battle that culminated in a Supreme Court decision upholding a federal law requiring ByteDance, the Chinese parent company of TikTok and CapCut, to either sell its U.S. operations or face a ban. The legislation, passed in April 2024, cited national security concerns related to data privacy and potential foreign influence.

Impact on Users and Creators

The sudden disappearance of TikTok and CapCut has left content creators and everyday users in a state of digital limbo. Many relied on these platforms not just for entertainment, but as essential tools for their livelihoods and creative expression. The ban has disrupted a thriving ecosystem of digital content creation, leaving millions to scramble for alternative platforms and editing tools.

Political Implications and Future Uncertainties

As the dust settles, all eyes are on the incoming administration. President-elect Donald Trump, set to take office on January 20, has hinted at a potential 90-day extension for ByteDance to sell TikTok. This development has injected a new layer of uncertainty into an already complex situation.

What’s Next?

While the apps remain inaccessible, ByteDance and TikTok officials continue to work towards a resolution. TikTok’s message to users ends on a hopeful note, stating, “We are fortunate that President Trump has indicated that he will work with us on a solution to reinstate TikTok once he takes office. Please stay tuned”.

As America grapples with this digital void, questions about data privacy, national security, and the future of social media regulation loom large. The TikTok and CapCut ban marks a significant moment in the ongoing debate over the influence of foreign-owned technology companies in the United States, with far-reaching implications for users, creators, and the tech industry as a whole.

Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life.

Business

TikTok Ban Drives 216% Rise in U.S. Users Learning Chinese on Duolingo

Published

3 weeks ago

January 16, 2025

Bolanle Media Staff

Duolingo has reported a remarkable 216% increase in U.S. users learning Mandarin Chinese, coinciding with the impending ban on TikTok, set to take effect on January 19, 2025. This surge is attributed to many TikTok users migrating to a new Chinese social media platform called RedNote (also known as Xiaohongshu), which defaults to Mandarin as its primary language. As TikTok users seek alternatives amidst concerns over data privacy and app availability, they are turning to RedNote, prompting a cultural exchange that has driven interest in learning Chinese.

The spike in Mandarin learners began around mid-January, aligning with the growing popularity of RedNote among former TikTok users. Duolingo’s marketing team has actively engaged with this trend on social media, humorously acknowledging the phenomenon with posts like “Learning Mandarin out of spite? You’re not alone”.

Additionally, Duolingo has seen a 36% increase in downloads in the U.S., reflecting heightened consumer demand for language learning resources as users adapt to the new social media landscape.

The transition from TikTok to RedNote has not been without challenges, as some users have encountered technical issues during registration and account suspensions.

Nevertheless, this shift underscores a significant demand for social networking experiences that resonate with American users while navigating the complexities of Chinese platforms.

Business

TikTok’s Final Countdown: The Sunday Shutdown

Published

3 weeks ago

January 16, 2025

Bolanle Media Staff

As the clock ticks down to January 19, 2025, TikTok users in the United States are bracing for a significant disruption. The app, which boasts approximately 170 million users in the country, faces a potential ban that could render it non-functional by this Sunday. Here’s what you need to know about the impending ban and its implications.

Key Details of the Ban

The anticipated ban comes amid ongoing national security concerns regarding TikTok’s Chinese ownership. Government officials have raised alarms about the possibility of sensitive user data being accessed by Chinese authorities. As a result, the app is expected to be removed from digital app stores, effectively cutting off new downloads and updates.

What Will Happen?

Removal from App Stores: On January 19, TikTok will likely be taken down from platforms like the Apple App Store and Google Play Store.
Existing Users Affected: Current users may find that their app becomes non-functional, losing access to new content creation and updates.
Data Preservation Challenges: Users may face difficulties in preserving their data and content as the deadline approaches.

Recommendations for Users

In light of the impending ban, TikTok users should take proactive steps to safeguard their content and data:

Download Personal Data: Users can access their TikTok settings to download their data before it’s too late.
Export Saved Videos: Save any cherished videos or content that you wish to keep.
Backup Content: Consider backing up your videos on alternative platforms.
Explore Alternatives: As TikTok faces its potential shutdown, consider migrating to other platforms such as:

Instagram Reels
YouTube Shorts
Lemon8
Triller

Potential Scenarios

While the ban is set for this Sunday, there are several scenarios that could unfold in the coming days:

Last-Minute Legal Intervention: There remains a possibility of a legal challenge that could delay or halt the ban.
Temporary Injunction: Courts may issue a temporary injunction allowing TikTok to operate while legal proceedings continue.
Complete Shutdown: If no intervention occurs, users will face a complete shutdown of the platform in the U.S. market.

Emotional Impact on Users

The potential ban is not just a technical disruption; it carries significant emotional weight for many users. Content creators who have built their brands on TikTok may experience economic repercussions as they lose a primary platform for engagement. Additionally, the shift could lead to broader changes in the social media landscape as users seek new avenues for expression and connection.

Conclusion

As we approach this critical deadline, TikTok users should remain vigilant and prepared for possible changes. Whether through legal maneuvers or a complete shutdown, the future of TikTok in the United States hangs in the balance. Stay tuned for real-time updates as we navigate this evolving situation together.