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Auto strike poses key test for pro-labor Biden on September 17, 2023 at 12:00 pm Business News | The Hill

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The United Auto Workers (UAW) strike could have major political implications for Joe Biden, who has repeatedly framed himself as the most pro-labor president in history.

Biden, who is running for reelection with a dismal approval rating, has worked to secure political support from blue-collar workers. But his pro-union bona fides and claims of U.S. manufacturing success are at stake with strike, which his administration tried and failed to prevent. 

It was a blow to Biden when a deal wasn’t made after months of negotiations between the UAW and Ford, Stellantis and General Motors. Much of the economic gains during his presidency, for which he has already struggled to get credit, could be threatened.

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Negotiations have been focused on pay increases, pensions, career security and workers concerns over electric vehicles (EVs). Biden, an unapologetic “car guy,” leaned into his support for the auto workers on Friday, saying that record corporate profits “should be shared by record contracts for the UAW.”

Biden said he is dispatching acting Labor Secretary Julie Su and director of the National Economic Council Gene Sterling to Detroit to talk to both sides. But looming over such moves is the fact that the UAW has not yet endorsed Biden for 2024, despite most major unions announcing their backing of him months ago.

The UAW said, however, that it wouldn’t endorse former President Trump, and union President Shawn Fain went so far earlier this month as to say that Trump is “not a person I want as my president.”

Democrats lost many union workers in 2020 in states such as Ohio to Trump, whose anti-free trade message and other rhetoric resonated with the labor vote. That came after union households had already somewhat shifted blue-to-red in 2016.

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“Why did Democrats lose the Midwest? Why did the blue wall crumble? It’s because they allowed good union jobs in the auto industry to be offshore,” said Joseph Geevarghese, executive director of Our Revolution. “This strike is an opportunity for the president to … say to the Big Three, ‘You’re incredibly profitable, we’re going to invest in you, but the return in investment we need to see is for working class Americans.’”

“Failure to do so, I think, will mean he risks losing working class voters. They either sit it out or they vote for a Donald Trump-like figure who won his election by promising to champion the deindustrialized Midwest,” Geevarghese added.

Biden’s campaign has an enthusiasm problem, with voters often citing his age as a major issue and his approval rating lingering just below 40 percent. The lack of excitement from some progressives such as college students and climate activists threatens a low voter turnout but not necessarily a vote for Trump or some other GOP nominee.

Union workers, however, could be a group that votes for a Republican, something that already occurred in 2016, instead of just not showing up for Biden. 

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When asked about pressure on Biden considering that Michigan, which he won in 2020, is an essential state in 2024 and workers are an essential demographic to win, White House press secretary Karine Jean-Pierre said, “there are always unique sets of circumstances when we’re talking about collective bargaining with unions.”

Biden has made a major push for a transition towards electric cars, and when the UAW said it would withhold its endorsement for Biden, it cited concerns over the White House’s focus on EVs.

Trump on Wednesday urged the UAW to make repealing Biden’s push for EVs its “top, non-negotiable demand in any strike,” warning that if the policy stands, “all your jobs will be sent to China” because “there’s no such thing as a ‘fair transition.’”

Biden’s reelection campaign in response argued Trump will say anything to distract from his own record and said that Trump suggested in 2015 moving some car production from Michigan.

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“Under Trump, autoworkers shuttered their doors and sent American jobs overseas. Under Trump, auto companies would have likely gone bankrupt, devastating the industry and upending millions of lives,” said Ammar Moussa, a Biden-Harris spokesperson.

When asked if the strike is a result of the president’s push towards the EV transition, Jean-Pierre on Friday said, “No, we don’t believe that to be.” She added that EV sales are hitting record highs and prices for the vehicles are coming down.

While the White House has maintained it won’t intervene in the negotiations, Sterling and Su are being deployed as coordinators between the two sides.

But Biden’s Friday comments came across as a firm endorsement of the workers.

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He said UAW members have “extraordinary skill and sacrifices” and that the UAW is “at the heart of our economy.”

“This is a question of whether cars are going to be made here at home or in China and overseas. Joe Biden is not going to turn his back on American manufacturing. He’s been clear he’s supporting workers during this process,” a Biden adviser told The Hill.

Michael Starr Hopkins, a Democratic strategist, argued that Biden personally fights for working Americans and his vision has always been to support not just the wealthy.

“The name Biden is synonymous with working Americans. That’s why Americans overwhelmingly believe that Joe Biden wakes up every day fighting for their futures. The president knows what it’s like to live in a home that’s paycheck to paycheck. It’s personal to him,” Hopkins said.

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Biden maintains strong support other labor groups, and his reelection was endorsed in June by AFL-CIO head Liz Schuler, AFCME President Lee Saunders and others.

Unions cite his gains for workers, including investments in infrastructure, manufacturing and clean energy jobs through legislation including the Inflation Reduction Act, CHIPs and Science Act and Infrastructure Law.

Jean-Pierre on Friday did stop short of saying Biden supports UAW’s demand for a 40 percent increase and she wouldn’t confirm any upcoming conversations between Biden and Fain.

“This is a which side are you on moment going into a presidential election season. Is he really on the side of workers? If so, he should stand with the UAW and put pressure on the Big Three,” Geevarghese said.

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On the other side, the business community is taking note that the president appears to be leanings away from support for the auto giants during this strike.

“The UAW strike and indeed the ‘summer of strikes’ is the natural result of the Biden administration’s ‘whole of government’ approach to promoting unionization at all costs,” Chamber of Commerce President Suzanne Clark said in a statement.

Hollywood writers and actors have been striking for weeks over fair pay and benefits, and major strikes were only barely averted for UPS staffers and West Coast dockworkers.

The Teamsters, ahead of its deal with UPS, had asked the White House not to intervene if workers’ strike.

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The administration did intervene last fall to avoid a nationwide railroad strike. Biden called into talks between negotiators, led by former Labor Secretary Marty Walsh, and made clear a shutdown of railways was unacceptable. Then, following 20 hours of negotiations, a deal appeared to avoid a strike that could have crippled the U.S. supply chain.
At the time, the president hailed the tentative agreement to avoid a nationwide railroad strike as proof that unions and management can work together.

Months later, Biden chose to make remarks in front of a room full of union workers for his first speech since announcing his reelection bid in April.

“I make no apologies for being the most pro-union president. And I’m proud of it,” Biden said at a North America’s Building Trades Union conference. “We — you and I together — we’re turning things around and we’re doing it in a big way.”

​Administration, Business, Campaign The United Auto Workers (UAW) strike could have major political implications for Joe Biden, who has repeatedly framed himself as the most pro-labor president in history. Biden, who is running for reelection with a dismal approval rating, has worked to secure political support from blue-collar workers. But his pro-union bona fides and claims of U.S….  

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10 Tips To Creating Quality YouTube Content on a Budget

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Producing engaging YouTube videos doesn’t have to break the bank. With the right strategies and tools, you can create high-quality content that resonates with your audience without overspending.

1. Plan Your Content
Define the purpose and message of each video before filming. This clarity will guide your production and editing processes, ensuring efficiency and focus.
2. Leverage Your Smartphone
Modern smartphones have excellent cameras. Use your phone’s camera and invest in a simple tripod and microphone for enhanced stability and audio quality.
3. Free Editing Software
Utilize free or low-cost video editing software like DaVinci Resolve, HitFilm Express, or iMovie. These programs offer powerful editing tools without the hefty price tag.
4. Good Lighting
Take advantage of natural light or invest in affordable lighting options like ring lights or softbox lights.
5. Batch Content Creation
Dedicate a day to shoot multiple videos, saving time and streamlining editing. This approach maintains a consistent posting schedule, crucial for audience engagement and algorithm favorability.
6. Enhance Audio Quality
Invest in an external microphone or record in a quiet environment to minimize background noise.
7. Engage with Your Audience
Respond to comments, ask for feedback, and encourage viewers to engage with your content. This interaction helps understand what your audience enjoys and guides future content creation.
8. Optimize for SEO
Utilize keywords in titles, descriptions, and tags to improve searchability. Research trending topics and tailor content to meet those interests.
9. Collaborate with Other Creators
Partner with other YouTubers to expose yourself to new audiences and fresh content ideas.
10. Keep Learning and Adapting
Analyze performance through YouTube analytics and refine your approach based on what works and what doesn’t.
Creating high-quality YouTube content on a budget requires resourcefulness and strategy. By planning effectively, utilizing available tools, and engaging with your audience, you can produce compelling videos that resonate with viewers without overspending. Focus on delivering value, and your channel will grow!

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Why Businesses Should Advertise More Than Ever in This Economy

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In today’s challenging economic landscape, businesses may be tempted to cut back on advertising to save costs. However, data and expert opinions suggest that maintaining or even increasing advertising efforts can be crucial for survival and growth.

Stand Out in a Less Crowded Field

With many businesses reducing their ad spend, there’s an opportunity to gain more visibility. According to a study by McGraw Hill, companies that continued advertising during the 1981-1982 recession saw 256% higher sales than those that didn’t when the economy recovered.

Cost-Effective Opportunities

The reduced competition for ad space can lead to more affordable advertising options. This allows businesses to get more bang for their buck and potentially reach audiences that were previously out of budget.

Adapt to Changing Consumer Behavior

Economic pressures are changing consumer priorities. Advertising allows businesses to communicate how their products or services meet new needs. For instance, 68% of consumers now prioritize authentic and relatable social media content over polished content.

Local Advertising Impact

Nearly 60% of senior marketing specialists believe local marketing is key to an enterprise’s profitability and growth. Local advertising can be particularly effective and affordable for small to medium-sized businesses.

Digital Advertising Growth

The digital advertising market was valued at $601.8 billion in 2023, with media ads accounting for 67.1% of overall ad expenditure. This highlights the growing importance of digital platforms in reaching consumers.

Video and Short-Form Content Effectiveness

  • 57% of Gen Z and 42% of Millennials prefer short-form video for product discovery
  • 54% of social media marketers choose it as their primary format
  • 33% of marketers plan to invest more in short-form video than any other format

Building Trust and Stability

Consistent advertising during economic downturns signals stability and reliability. This helps build brand authority and consumer trust, which are crucial for long-term success.

Prepare for Economic Recovery

Businesses that maintain their advertising presence during tough times are better positioned to capture market share when the economy improves.

Experiential Marketing

77% of marketers use experiential marketing as a key part of their plan, and 16% plan to try it for the first time. This approach can create memorable brand experiences even in challenging times.

Affordable Options for Small Businesses

Local advertising options like flyers, community partnerships, and targeted digital ads can be cost-effective for businesses with limited budgets.

While the current economy presents challenges, it also offers unique opportunities for businesses willing to invest in smart advertising strategies. By focusing on targeted, cost-effective approaches and leveraging both traditional and digital platforms, businesses can not only survive but thrive in this economic climate. Remember, the key is not just to advertise more, but to advertise smarter, focusing on channels and messages that resonate with your target audience and provide measurable returns on investment.

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How Festivals Support and Promote New Talent

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Film festivals play a crucial role in supporting and promoting new talent in the film industry. These events serve as launching pads for emerging filmmakers, providing them with exposure, networking opportunities, and recognition that can jumpstart their careers. Here’s how film festivals contribute to nurturing new talent:

Showcasing Emerging Filmmakers’ Work

Film festivals create dedicated platforms for showcasing the work of up-and-coming filmmakers. Many festivals have specific categories or sections focused on emerging talent, giving these artists a chance to present their films to audiences, critics, and industry professionals. This exposure is invaluable for new filmmakers who might otherwise struggle to find venues for their work.

Providing Networking Opportunities

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One of the most significant benefits of film festivals for new talent is the networking opportunities they offer. These events bring together filmmakers, producers, distributors, and other industry professionals, creating an environment ripe for making connections. For emerging artists, these interactions can lead to collaborations, mentorship opportunities, or even funding for future projects.

Offering Awards and Recognition

Many film festivals have awards specifically designed to recognize and encourage new talent. These accolades can range from “Best Emerging Filmmaker” to awards for best debut feature or short film. Winning or even being nominated for such awards can significantly boost a filmmaker’s credibility and visibility within the industry.

Facilitating Industry Connections

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Some festivals go beyond mere screenings and actively work to connect emerging filmmakers with industry professionals. They may organize pitch sessions, workshops, or one-on-one meetings with producers and distributors. These initiatives can help new talent navigate the complex world of film production and distribution.

Providing Educational Opportunities

Many film festivals incorporate educational components such as masterclasses, panel discussions, and workshops. These sessions, often led by established industry professionals, provide valuable insights and skills to emerging filmmakers, helping them refine their craft and understand the business side of filmmaking.

Creating a Supportive Community

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Film festivals foster a sense of community among filmmakers, especially those just starting their careers. This supportive environment allows new talent to share experiences, learn from peers, and find encouragement in their artistic pursuits.

Offering Financial Support

Some festivals go beyond recognition and actively provide financial support to emerging filmmakers. This can come in the form of cash prizes for competition winners, grants for future projects, or even production support for works-in-progress.

Providing a Platform for Diverse Voices

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Film festivals often prioritize diversity and inclusion, giving platforms to underrepresented voices in the film industry. This focus helps bring fresh perspectives and stories to the forefront, enriching the cinematic landscape.

Facilitating Distribution Opportunities

For many emerging filmmakers, getting their work seen beyond the festival circuit is a significant challenge. Film festivals can serve as a bridge to distribution, with many distributors attending festivals specifically to scout new talent and acquire promising films.

Building Audience Awareness

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Film festivals help build audience awareness for new filmmakers. By including their work in festival programs and promoting them alongside more established names, festivals introduce emerging talent to audiences who might not otherwise discover their films.

In conclusion, film festivals play a multifaceted role in supporting and promoting new talent. They provide visibility, networking opportunities, recognition, education, and sometimes even financial support to emerging filmmakers. By doing so, they not only help launch individual careers but also contribute to the ongoing vitality and diversity of the film industry as a whole.

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