So You Sold Your First Business and Now You’re Starting a New One — Here’s How to Make Sure It’s a Success. on July 27, 2023 at 8:00 pm Entrepreneur: Latest Articles

Published

1 year ago

July 28, 2023

Starting a second company after selling your first can be daunting, but it’s also an exciting opportunity for Starting a New Business for Success and create something amazing.

Starting a Business Starting a second company after selling your first can be daunting, but it’s also an exciting opportunity to prove yourself and create something amazing.

10 Tips To Creating Quality YouTube Content on a Budget

Published

2 weeks ago

October 4, 2024

Bolanle Media Staff

Producing engaging YouTube videos doesn’t have to break the bank. With the right strategies and tools, you can create high-quality content that resonates with your audience without overspending.

Define Clear Objectives
Before you start filming, establish your goals. Are you aiming to increase brand awareness, drive traffic to your website, or boost video views? Your objectives will guide your content strategy and help you measure success.

Batch Content Creation

Dedicate a day to shoot multiple videos, saving time and streamlining editing. This approach maintains a consistent posting schedule, crucial for audience engagement and algorithm favorability.

Enhance Audio Quality

Invest in an external microphone or record in a quiet environment to minimize background noise.

Create Compelling Content
Invest time in developing high-quality video concepts. According to Analytics Partners, video content has twice the lasting impact of non-video content. Focus on creating content that resonates with your audience and aligns with your brand messaging.

Leverage Smartphone Technology
Modern smartphones offer excellent video quality. For example, the iPhone 12 Pro can shoot 4K video at 60 fps, rivaling many dedicated cameras. Pair your smartphone with a basic tripod and external microphone for professional-looking results.

Optimize Lighting
Good lighting is crucial for video quality. Natural light is free and effective. Position yourself near a window or invest in affordable lighting options like ring lights, which typically cost between $20-$100.

Post-Production and Optimization

Use Free Editing Software
Take advantage of free or low-cost editing tools. DaVinci Resolve, for instance, offers professional-grade editing capabilities at no cost for its basic version.

Optimize for SEO
YouTube’s algorithm considers factors like view count, engagement, watch time, and relevance when recommending videos[2]. Use keywords in your titles, descriptions, and tags to improve discoverability. For example, including relevant keywords in your title can increase views by up to 20%.

Engagement Strategies

Prioritize Community Engagement
Respond to comments and interact with your audience. YouTube puts recent comments front-and-center in your analytics dashboard, encouraging timely responses. This engagement can lead to higher watch times and subscriber growth.

Experiment with YouTube Shorts
YouTube Shorts are amassing tens of billions of views daily. Creating Shorts content can increase your channel’s visibility and engagement without requiring significant production resources.

Budget-Friendly Marketing Tactics

Leverage Remarketing
Implement remarketing campaigns to re-engage viewers who have already interacted with your content. This targeted approach can be more cost-effective than broad audience targeting.

A/B Testing
Experiment with different video formats, thumbnails, and titles. YouTube’s own data shows that 90% of top-performing videos have custom thumbnails. A/B testing can help you identify what resonates best with your audience without additional production costs.

Engage with Your Audience

Respond to comments, ask for feedback, and encourage viewers to engage with your content. This interaction helps understand what your audience enjoys and guides future content creation.

Real-Life Example

Consider the case of Peter McKinnon, a photographer and filmmaker who started his YouTube channel in 2010. Using primarily his smartphone and basic editing software, he grew his channel to over 5 million subscribers. His success came from consistently delivering valuable content, engaging with his audience, and gradually improving his production quality as his channel grew.

By implementing these strategies, you can create engaging YouTube content that resonates with your audience without overspending. Remember, the key is to focus on delivering value and consistently improving based on audience feedback and performance metrics.

Creating high-quality YouTube content on a budget requires resourcefulness and strategy. By planning effectively, utilizing available tools, and engaging with your audience, you can produce compelling videos that resonate with viewers without overspending. Focus on delivering value, and your channel will grow!

Author: Bolanle Media Staff

Business

The Republic of Liberia and Fulton County Georgia Officials Meet to Strengthen Ties

Published

1 month ago

September 6, 2024

Bolanle Media Staff

In a significant move to revitalize a nearly two-century-old connection, President of Liberia, Joseph Nyumah Boakai, and his cabinet members met with key Fulton County officials on Wednesday, August 21st. This historic meeting was made possible due to the efforts of Aaron Faulkner, film director, and Dr. Clarice Ford-Kulah, President of Providence Preservation Foundation Inc., who played a crucial role in facilitating the discussion. Dr. Ford-Kulah and her team were instrumental in bringing everyone together, and she will be orchestrating the return visit in December of the Fulton County delegation. The meeting, which took place in Atlanta, Georgia, focused on potential partnerships aimed at addressing Liberia’s current challenges and marked a significant step towards strengthening the historic ties between Liberia and Fulton County.

President Joseph Nyumah Boakai met privately with Fulton County officials to discuss strengthening historic ties and exploring new collaborations between Liberia and Fulton County, Georgia.

The relationship between Liberia and Fulton County dates back to the early 19th century when freed African Americans, many from Georgia, settled in Liberia. This connection has endured for nearly two centuries, creating a unique bond between the two regions.

High-profile figures, including the President of Liberia, members of his cabinet, Chief Probate Judge Kenya Johnson of Fulton County, and Fulton County Chairman Robb Pitts, attended the meeting. The discussions focused on exploring ways to strengthen economic ties, foster educational and cultural exchanges, and address healthcare challenges in Liberia.

President Joseph Nyumah Boakai met privately with Fulton County officials to discuss strengthening historic ties and exploring new collaborations between Liberia and Fulton County, Georgia.

Potential areas of collaboration include trade partnerships, investment opportunities in Liberian infrastructure, technology transfer programs, scholarship programs for Liberian students, cultural exhibitions, medical training programs, and telemedicine partnerships.

Chief Probate Judge Kenya Johnson provided insight into the historical ties between Fulton County and Liberia, referencing documents from the Fulton County Probate Court that shed light on the complex history of slavery and emancipation in the region.

Chairman Robb Pitts emphasized the potential for mutual benefit in this partnership, stating, “By leveraging our shared history and combining our resources, we can create meaningful change and opportunities for both Liberia and Fulton County.”

President Joseph Nyumah Boakai standing next to Her Royal Majesty Shanta Lana Hereford, Warrior Queen of The Cherut Nation.

The meeting concluded with a commitment to continue dialogue and develop concrete action plans for collaboration. Both parties expressed optimism about the potential for this partnership to address pressing issues in Liberia while strengthening the bonds between the two regions.

This historic meeting marks a significant step towards revitalizing the connection between Liberia and Fulton County, with the potential to create meaningful change and opportunities for both regions.

Learn More and Get Involved!

To discover how you can participate in this historic partnership and learn more about the efforts to revitalize the connection between Liberia and Fulton County, please visit: BirthofaNewNation.com

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Join the Movement:

Contact us to learn more about how you can contribute to this historic partnership
Share your ideas and suggestions on how to strengthen the ties between Liberia and Fulton County

Together, we can create a brighter future for both regions!

Author: Bolanle Media Staff

Business

PAALA Awards: Celebrating African Leadership

Published

2 months ago

August 29, 2024

Bolanle Media Staff

In just 51 days, the city of Atlanta will play host to a prestigious event celebrating the achievements of outstanding leaders of African descent. The Pan African American Leadership Award (PAALA), an initiative of the African Women in Leadership Organisation (AWLO), will recognize individuals who have made significant contributions to the growth and development of African American and African communities worldwide.

A Celebration of Pan Africanism

The PAALA award is rooted in the principles of Pan Africanism, which seeks to promote unity, solidarity, and cooperation among people of African descent. This year’s event aims to bring together global leaders to celebrate the progress made towards achieving shared values, sustained democracy, and global competitiveness on the African continent.

Honoring Exceptional Leaders

The PAALA award will honor exceptional leaders who have demonstrated dedication and commitment to the growth and empowerment of African American communities in the United States and the African continent. These individuals have made significant contributions to promoting black heritage and advancing the resolutions of Pan African congresses.

Join the Celebration

The event is scheduled to take place in Atlanta, and attendees can look forward to connecting with other global leaders and celebrating the achievements of the award recipients. Tickets are available for purchase at (link unavailable), with options for a Table of 10 ($1,250) and VIP Table ($1,500). Payments can also be made via Zelle to awlousa24@gmail.com.

Be a Part of History

Don’t miss this opportunity to be part of a historic event that celebrates the achievements of exceptional leaders and promotes the values of Pan Africanism. All roads lead to Atlanta, so mark your calendars and join the celebration!