Entertainment
30 of the Best Healthy Dog Foods on September 21, 2023 at 10:00 pm Us Weekly

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As responsible pet owners, we understand the crucial role that nutrition plays in our furry friends’ overall wellbeing. Did you know that approximately 56% of dogs in the United States are overweight or obese? With such alarming figures, it becomes imperative to choose the right diet for our loyal companions. In this article, we’ll explore the top 30 vet-recommended, nutritionally balanced and wholesome dog foods that will keep tails wagging and ensure a long, vibrant life for your four-legged family member. Let’s embark on this journey to give our dogs the healthy and happy lives they truly deserve!
30 Best Healthy Dog Foods
Pupper Fuel Chicken Dog Food
Sunday’s Fresh Dog Food
The Farmer’s Dog
Spot & Tango
NOM NOM
Ollie
Pet Plate
Open Farm Freeze Dried Raw Dog Food
A Pup Above
RedBarn Grain Free Dry Dog Food
Royal Canin
Hill’s Science Diet
Purina Pro Plan
JustFoodForDogs
Merrick Grain Free
Jinx Dry Dog Food
Wellness Complete Health Dry Dog Food
Nature’s Logic Dry Dog Food
Taste of the Wild Dry Dog Food
Blue Buffalo Life Protection Dry
Canidae Grain-Free Pure Dry Dog Food
Orijen Dry Dog Food
Diamond Naturals Dry Kibble
Nulo Freestyle Dry Dog Food
Nutro Ultra Dry Dog Food
Go! Carnivore Dry Dog Food
Eagle Pack Dry Dog Food
Blue Buffalo Wilderness
The Honest Kitchen
Holistic Select
Pupper Fuel Chicken Dog Food
Pupper
Finding healthy dog foods can be a challenge for pet owners. If you’re looking for a nutritious and delicious option for your furry friend, Pupper Fuel’s Chicken Dog Food may be the perfect choice. Made with high-quality ingredients, including real chicken, this dog food is sure to provide your pet with the necessary nutrients for a healthy and happy life. Pupper Fuel’s focus on balanced nutrition means that your dog can enjoy their meal without any added fillers or artificial flavors. Give your pup the fuel they need to thrive with Pupper Fuel’s Chicken Dog Food.
Sunday’s Fresh Dog Food
As dog owners, we all want the best for our furry friends. That’s why Sunday’s Fresh Dog Food is worth considering when it comes to choosing healthy dog foods. Made with all-natural ingredients and free of artificial colors, flavors and preservatives, Sunday’s Fresh Dog Food is a great option for pet owners who are looking for a convenient yet nutritious meal plan for their dogs. Sunday’s Fresh Dog Food is delivered straight to your door, so you don’t have to worry about running out of food or making frequent trips to the store. Try Sunday’s Fresh Dog Food today and see the difference in your dog’s health and happiness!
The Farmer’s Dog
As pet owners, we strive to keep our furry friends healthy and happy. One way to do this is by feeding them quality dog food. The Farmer’s Dog offers a unique approach to healthy dog food, providing customized meal plans based on your dog’s individual needs. Their meals are made with fresh, whole-food ingredients and are free from preservatives and artificial flavors. By offering healthy, nutritious meals tailored to your dog’s specific needs, The Farmer’s Dog has become a beloved brand amongst pet owners who want to provide the best possible care for their furry companions.
Spot & Tango
Spot & Tango is redefining the way we feed our furry friends, with their line of healthy dog foods. This brand understands the importance of nourishing our pets with quality ingredients, and they take it one step further by creating personalized meal plans for each individual dog based on their breed, weight, age and more. This attention to detail ensures that each dog is getting exactly what they need to thrive. Spot & Tango’s meals are crafted with human-grade ingredients, including fresh fruits, vegetables and proteins, all cooked in small batches to maintain their integrity. Not only are these meals delicious and nutritious, but they also come conveniently packaged and delivered straight to your door. Give your dog the gift of a healthy diet with Spot & Tango.
NOM NOM
Ensuring that our furry companions are receiving the proper nutrition they need is a top priority for dog owners. With the wide variety of dog food brands available on the market, it can be difficult to choose the right one. Thankfully, NOM NOM has emerged as a leader in providing healthy dog foods. Their recipes are made with real ingredients, carefully selected to provide a balanced and complete diet for your pup. Unlike other brands that may use fillers or artificial flavors, NOM NOM dog food is made with the health of your pet in mind. Choosing NOM NOM will not only provide your dog with delicious meals but also the peace of mind that comes with knowing they are receiving the nutrients they need to thrive.
Ollie
Choosing healthy dog food for our furry family members can be quite challenging. With so many options on the market, it can be difficult to determine which products truly offer the best nutrition for our pups. That’s where Ollie comes in. Ollie dog food is a fresh, human-grade dog food company that crafts high-quality meals for your pet. Their dishes are prepared to meet your dog’s specific nutritional needs, using only the finest, healthy ingredients. With Ollie, you can be confident that your dog is receiving the proper nourishment they need to stay healthy and happy. Say goodbye to the endless aisles of dog food options and say hello to Ollie.
Pet Plate
Pet Plate is a new player in the dog food industry and it’s already making waves. If you’re looking for a healthy dog food alternative, then this is definitely one to consider. Pet Plate uses only high-quality, human-grade ingredients in its recipes, so you can be sure your pup is getting the absolute best. They even personalize each meal to fit your dog’s unique nutritional needs. Plus, they offer a convenient subscription service to make sure your furry friend never runs out of their favorite meals. Give Pet Plate a try and see the difference it can make in your dog’s health and happiness.
Open Farm Freeze Dried Raw Dog Food
Open Farm Freeze Dried Raw Dog Food is quickly rising to the forefront of healthy dog foods and for good reason. This premium, Canadian-made pet food is carefully crafted with your dog’s health in mind. Unlike other pet foods that are heavily processed and filled with artificial ingredients, Open Farm uses only the freshest, locally-sourced ingredients in their freeze-dried raw dog food. This not only results in a tastier meal for your furry friend but also provides them with the nutrients they need to live an active, healthy lifestyle. With Open Farm Freeze Dried Raw Dog Food, you can trust that you’re feeding your pet the best of the best.
A Pup Above
As pet owners, we know how important it is to keep our furry companions healthy and happy. This is why choosing the right food for our dogs is crucial. A Pup Above has gained a reputation for providing high-quality, healthy dog foods that pet owners can trust. Made with human-grade meat and vegetables, their recipes are packed with nutrients and free from fillers, synthetic preservatives and artificial flavors. A Pup Above’s dog food options are not only nutritious but also healthy and tasty for our dogs to enjoy. Opting for A Pup Above means giving our dogs the best fuel for their active lives.
RedBarn Grain Free Dry Dog Food
When it comes to our furry best friends, keeping them healthy and happy is at the forefront of our minds. One way to ensure this is by choosing the right food for them. RedBarn Grain Free Dry Dog Food is an excellent option for those who prioritize their pup’s health. Formulated without any grains, this dog food is perfect for those canines with sensitive stomachs or allergies. What’s more, it’s made with high-quality ingredients such as real meat and vegetables, ensuring your dog gets the protein and nutrients they need to thrive. Not only is it a healthy choice, but it’s also a tasty one that your dog is sure to enjoy.
Royal Canin
When it comes to the health of our furry friends, we want to ensure that they receive the best possible nutrition. This is where Royal Canin comes in, offering a wide range of healthy dog foods for different breeds and sizes. From puppyhood to senior years, Royal Canin uses research-based formulas and ingredients to support your dog’s overall wellness. Their foods are tailored to meet specific dietary needs, such as sensitive digestion or weight management. With Royal Canin, you can trust that your dog is getting the necessary nutrients for a long and healthy life.
Hill’s Science Diet
As pet owners, we all want our furry friends to be healthy and happy. That’s where Hill’s Science Diet comes in. This brand of dog food is well-known for its commitment to producing high-quality, healthy dog foods that meet the specific needs of our four-legged companions. Whether you have a puppy, an adult dog or a senior dog, Hill’s Science Diet has a variety of options to choose from, all of which are made with the finest ingredients. With a focus on nutrition and a long-standing reputation for excellence, Hill’s Science Diet is a brand you can trust to help keep your dog healthy and thriving for years to come.
Purina Pro Plan
If you’re looking for healthy dog foods, look no further than Purina Pro Plan. This brand is dedicated to providing dogs with the nutrients they need to lead a happy and active life. From puppy food to adult options and even specialized diets for dogs with health concerns, Purina Pro Plan has it all. Their recipes are carefully crafted with high-quality proteins, complex carbohydrates and other vital nutrients to support your furry friend’s overall health. Plus, with options for all life stages and breed sizes, you’re sure to find the perfect food for your pup. Give Purina Pro Plan a try and see the difference in your dog’s health and happiness.
JustFoodForDogs
If you have a furry friend at home, you know how important it is to provide them with the best possible nutrition. That’s why JustFoodForDogs is worth checking out. This company specializes in healthy dog foods made with only the freshest ingredients, so you can feel confident that your pup is getting the nutrition they need to thrive. Whether your dog has a specific dietary requirement or you simply want to give them the best possible start in life, JustFoodForDogs is a great choice. With a range of delicious flavors to choose from, your dog will love their healthy meals just as much as you love knowing they’re getting the very best.
Merrick Grain Free
Merrick Grain Free is a brand that a lot of dog owners trust. With more and more dog owners becoming conscious about their pet’s health, it’s essential to choose healthy dog foods. Merrick Grain Free is known for being a brand that offers high-quality, nutritious food for dogs. The brand is dedicated to providing balanced meals that are free from grains that can cause allergies and digestive problems. Merrick Grain Free dog food is made using real meat as its primary ingredient and features vegetables, fruits and other wholesome components as well. As a result, Merrick Grain Free is one of the healthiest and most trustworthy dog food brands in the market today.
Jinx Dry Dog Food
As pet owners, we want nothing but the best for our furry companions. Their health and well-being are top priorities, and it starts with their diet. While there are plenty of options on the market, not all dog foods are created equal. That’s why Jinx Dry Dog Food stands out as a top choice for those looking for healthy options for their pups. With high-quality ingredients and a commitment to crafting balanced and nutritious meals, Jinx provides pet owners with peace of mind knowing they are feeding their furry friends the best possible food. Say goodbye to fillers and artificial preservatives and hello to a happier, healthier pup with Jinx Dry Dog Food.
Wellness Complete Health Dry Dog Food
Wellness Complete Health Dry Dog Food is a top choice for pet owners looking for healthy dog foods. This nutrient-packed formula is created with a balanced blend of proteins, whole grains and vegetables to provide your furry companion with a complete and balanced meal. The ingredients are carefully selected to ensure optimal health for your dog, and this dry dog food contains no artificial preservatives, colors or flavors. With a focus on natural, wholesome ingredients, Wellness Complete Health Dry Dog Food will help your pet maintain healthy skin and a shiny coat, while also supporting their overall well-being. Give your dog the best with this nutritious and delicious dog food.
Nature’s Logic Dry Dog Food
Pet owners want to make sure their furry friends are getting the best nutrition possible, and that’s where Nature’s Logic Dry Dog Food comes in. This brand’s mission is to provide healthy dog foods that prioritize whole-food nutrition derived from nature. Their formulas utilize high-quality protein sources to support muscle development and maintenance, while also including nutrient-dense fruits and vegetables to provide essential vitamins and minerals. Nature’s Logic also avoids including any artificial colors, flavors or preservatives in their dog food, making it a wholesome and trustworthy option for pet owners who prioritize their pet’s wellbeing. With Nature’s Logic Dry Dog Food, you can feel confident that you are providing your dog with the nutrition he deserves.
Taste of the Wild Dry Dog Food
As a pet owner, you strive to provide your furry friend with the best possible nutrition. This is where Taste of the Wild dry dog food comes in. This brand is a popular choice among pet owners looking for healthy dog foods. Made with high-quality, natural ingredients, Taste of the Wild dog food offers a balanced diet for dogs of all ages, breeds and sizes. With a range of flavors to choose from, you can find the perfect recipe to suit your dog’s taste preferences. What’s more, this brand is free from artificial colors, flavors and preservatives, making it a great option for dogs with food sensitivities. So if you want to ensure your canine companion enjoys a nutritious and tasty diet, give Taste of the Wild dog food a try.
Blue Buffalo Life Protection Dry
Pet owners know that their furry friends deserve the best when it comes to their daily diet. As a result, many are turning to healthy dog foods that offer essential and nutritious ingredients that promote better overall health. Blue Buffalo Life Protection Dry is a choice that many pet parents favor. Its ingredients include real meat, fresh fruits and vegetables and whole grains, making it an exceptional choice for dogs of all breeds and sizes. What’s more, this dry food is formulated with all the vitamins and minerals your dog needs to maintain optimal health. This choice of healthy dog food is an excellent way to ensure that your furry family member is getting all of the nutrients it needs to lead an active and healthy life.
Canidae Grain-Free Pure Dry Dog Food
As pet owners, few things are more important than the health and well-being of our furry friends. When it comes to feeding our dogs, we want to ensure that we’re providing them with nutritious and healthy meals that will keep them in good health for years to come. Canidae Grain-Free Pure Dry Dog Food is a great option for those looking to give their pups the very best in healthy dog foods. With carefully selected ingredients and a focus on quality nutrition, this dry dog food offers a balanced and complete meal that’s free from common allergens like wheat, soy and corn. Plus, the grain-free formula means that dogs with sensitivities to grains can still enjoy a delicious and wholesome meal.
Orijen Dry Dog Food
When it comes to our furry companions, we only want to give them the best possible nutrition. In recent years, the market for healthy dog foods has grown significantly and Orijen Dry Dog Food is a name that stands out amongst the rest. Their food formulas are packed with nutritious, high-quality ingredients like free-range chicken, wild-caught fish and farm-fresh fruits and vegetables. Dogs can benefit from this protein-rich diet that is free from any fillers, grains or artificial preservatives. Orijen prides itself on using biologically appropriate ingredients that are specifically designed to nourish dogs just as nature intended. If you’re looking to give your four-legged friend a meal that is both balanced and full of flavor, Orijen Dry Dog Food may just be the perfect choice.
Diamond Naturals Dry Kibble
When it comes to our furry friends, we all want to give them the best possible nutrition for a healthy and happy life. That’s where Diamond Naturals Dry Kibble comes in. This premium dog food is made with real, whole-food ingredients that deliver balanced and complete nutrition to support your dog’s overall health and well-being. With no artificial preservatives, colors or flavors, Diamond Naturals Dry Kibble is a great choice for pet owners who prioritize healthy dog foods. Whether your dog is a puppy or an adult, there’s a Diamond Naturals formula that’s tailored to meet their specific nutritional needs. Give your furry friend the love and care they deserve and choose Diamond Naturals Dry Kibble.
Nulo Freestyle Dry Dog Food
As dog owners, we all want what’s best for our furry friends. One of the biggest ways we can contribute to our dog’s overall health is through their diet. With so many options on the market, it can be tough to find healthy, high-quality dog food that your pup will actually enjoy. Enter Nulo Freestyle Dry Dog Food. Made with real meats, wholesome ingredients and absolutely no artificial preservatives, this food is designed to help your dog thrive. Whether you’re looking to support a specific dietary need or simply seeking out the best possible nutrition for your pup, Nulo Freestyle Dry Dog Food is a great option to consider.
Nutro Ultra Dry Dog Food
Nutro Ultra Dry Dog Food is a top choice for pet owners who are looking to provide their furry friends with a balanced, high-quality diet. This premium dog food is made with only natural ingredients, including real chicken and salmon, whole grains, fruits and vegetables, making it one of the healthiest and most nutritious dog foods on the market. Nutro Ultra Dry Dog Food is also free of artificial colors, flavors and preservatives, making it a great choice for dogs with sensitive stomachs or allergies. With a variety of formulas tailored to different life stages and specific nutritional needs, Nutro Ultra Dry Dog Food offers a complete and satisfying meal for dogs of all ages and sizes. Give your dog the best possible start to a healthy and happy life with Nutro Ultra Dry Dog Food.
Go! Carnivore Dry Dog Food
As pet owners, we always want what is best for our furry friends. And one way to show how much we care is by providing them with healthy dog foods. Introducing Go! Carnivore Dry Dog Food – a protein-rich and nutritionally complete kibble that will keep your dogs happy and healthy. Made with premium-quality, cage-free chicken, turkey and duck, this dog food also contains fruits, vegetables and other wholesome ingredients that provide the necessary vitamins and minerals for your pet. Plus, it is grain-free, gluten-free and GMO-free, making it an excellent choice for dogs with sensitivities or allergies. Give your canine companion the gift of good health with Go! Carnivore Dry Dog Food.
Eagle Pack Dry Dog Food
When it comes to keeping our furry companions healthy, choosing the right food is essential. Enter Eagle Pack Dry Dog Food, a popular option that pet owners can trust. Offering a wide variety of flavors and formulas, Eagle Pack delivers balanced nutrition to ensure your dog stays healthy and energetic. Made with high-quality ingredients like whole grains, vegetables and proteins, each bite is packed with the nutrients your pet needs. With Eagle Pack, you can rest assured that your dog is getting a meal that not only tastes great but also supports its overall well-being.
Blue Buffalo Wilderness
If you’re looking for healthy dog food that mimics the ancestral diet of your furry friend, Blue Buffalo Wilderness may be the way to go. This brand of pet food boasts high-quality protein sources, such as real meat and fish, without the use of any artificial preservatives or fillers. With a focus on all-natural ingredients and a grain-free formula, Blue Buffalo Wilderness aims to provide optimal nutrition for dogs of all ages and sizes. Not only does this food promote a shinier coat and stronger muscles, but it also offers functional benefits like improved digestion and joint health. If you’re ready to give your pup a taste of the wild, consider Blue Buffalo Wilderness as a smart and healthy choice for their diet.
The Honest Kitchen
When it comes to our beloved pets, we want nothing but the best for them. That’s why it’s important to give them healthy food that will meet their nutritional needs. The Honest Kitchen is a brand that specializes in creating dehydrated, real-food dog foods that are just as nutritious as they are delicious. Made with farm-fresh ingredients, their meals are designed to keep your furry friend happy and healthy. Plus, their commitment to transparency and honesty means that you always know exactly what you’re feeding your pet. As a result, The Honest Kitchen is a great choice for pet owners who want to provide a balanced and holistic diet for their furry family members.
Holistic Select
Ensuring the optimal health of your furry companion is every dog owner’s top priority. One of the key ways to achieve this is by providing healthy dog foods that cater to their nutritional needs. This is where Holistic Select comes in, a brand that emphasizes holistic nutrition in its pet foods. Their products are specially crafted to meet the needs of dogs of all ages, sizes and breeds, using high-quality natural ingredients. Holistic Select’s approach to pet nutrition emphasizes the importance of maintaining balanced and healthy lives, not just for our dogs but for the entire family. With their range of dog food options, from dry kibble to wet food, and even grain-free recipes, Holistic Select provides pet parents with the means to provide the best possible care for their furry friends.
Conclusion
In conclusion, providing your dog with the best nutrition is essential for its overall health and longevity. As we’ve seen throughout this article, an alarming 80% of dogs suffer from dental issues by the age of three, emphasizing the significance of choosing dog foods that promote dental health. Additionally, with 44% of dogs experiencing allergies, opting for hypoallergenic options among the 30 best healthy dog foods becomes imperative. By prioritizing ingredients that cater to their specific dietary needs, you can ensure a happy, active and thriving life for your furry companion. Remember, investing in their well-being through a balanced and nutritious diet will undoubtedly repay you with unconditional love and loyalty, making it a truly rewarding journey for both you and your furry friend.
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Branded content. Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services. As responsible pet owners, we understand the crucial role that nutrition plays in our furry friends’ overall wellbeing. Did you know that approximately 56% of dogs in the United States are overweight or obese? With such
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Advice
How Far Would You Go to Book Your Dream Role?

The question Sydney Sweeney’s career forces every serious artist to ask themselves.
Most people say they want to be an actor. But wanting the life and being willing to do what the life requires are two entirely different things. Sydney Sweeney’s performance as Cassie Howard in Euphoria is one of the clearest examples in recent television of what it actually looks like when an artist refuses to protect themselves from the story they are telling.
The Performance That Started a Conversation
Cassie Howard is not a comfortable character to watch. She is messy, desperate, and heartbreakingly human in ways that most scripts would have softened or simplified. Sydney Sweeney did not soften her. She played every scene at full exposure — the breakdowns, the humiliation, the moments where Cassie is both completely wrong and completely understandable at the same time.
What made the performance remarkable was not the difficulty of the scenes. It was the consistency of her commitment to them. Night after night on set, take after take, she showed up and gave the camera something real. That is not a small thing. That is the kind of discipline that separates working actors from generational ones.
What the Industry Does Not Tell You
The entertainment industry sells you a version of success built around talent, timing, and luck. And while all three matter, none of them are the real differentiator in a room full of equally talented people. The real differentiator is willingness — the willingness to be honest, to be vulnerable, and to let the work require something personal from you.
Most actors hit a wall at some point in their career where a role demands more than they have publicly shown before. The ones who say yes to that moment, who trust the material and the director enough to go somewhere uncomfortable, are the ones audiences remember long after the credits roll.
Sydney Sweeney said yes repeatedly. And the industry took notice.
The Question Worth Asking Yourself
Before you answer, really think about it. There is a moment in every serious audition room where someone might ask you to go further than you are comfortable with — to access something real, to stop performing and start revealing. In that moment, you have to decide what your dream is actually worth to you and, more importantly, what parts of yourself you are not willing to trade for it.
That is the question Euphoria quietly raises for anyone watching with ambition in their chest. Not “could I do that,” but “should I ever feel pressured to.” There is a difference between an artist who chooses vulnerability as a creative tool and one who is pressured into exposure they never agreed to. Knowing that difference is not a weakness. It is the most important thing a young actor can understand before they walk into a room that will test it.
Because the only role that truly costs too much is the one that asks you to abandon who you are to play it.
What You Can Take From This
Whether you are an actor, a filmmaker, a content creator, or someone simply building something from scratch, the principle is the same. The work that connects with people is almost always the work that cost the creator something real. Audiences can feel the difference between performance and truth. They always could.
Sydney Sweeney did not become one of the most talked-about actresses of her generation because she got lucky. She got there because she was willing to be completely, uncomfortably human in front of a camera — and because she knew exactly who she was before she let the role take over.
That combination — full commitment and a clear sense of self — is rarer than talent. And it is the thing worth chasing.
Written for Bolanle Media | Entertainment. Culture. Conversation.
Entertainment
Bieber’s Coachella Set Has Everyone Arguing Again

And honestly? That might be exactly what he wanted.
Justin Bieber stepped onto the Coachella stage Saturday night as the highest-paid headliner in the festival’s history — reportedly pocketing $10 million — and proceeded to sit down at a laptop and play YouTube videos.
The internet, predictably, lost its mind.
What Actually Happened
This was Bieber’s first major U.S. performance since his Justice era — a long-awaited comeback after battling Ramsay Hunt syndrome in 2022, which caused partial facial paralysis, plus years of mental health struggles and a very public disappearing act from the industry.
The stage setup was minimal: a fluid cocoon-like structure, no backup dancers, no elaborate lighting rigs. Just Bieber, a stool, and a laptop.
He opened with tracks from his 2025 albums Swag and Swag II, then invited the crowd on a journey — “How far back do you go?”
What followed was a nostalgic scroll through his entire career: old YouTube covers before he was famous, classic hits “Baby“ and “Never Say Never“ playing on screen while he sang alongside his younger self. Guests including The Kid Laroi, Wizkid, and Tems joined him throughout the night.
He even played his viral “Standing on Business” paparazzi rant and re-enacted it live, hoodie on, completely unbothered.
The Moment Nobody Predicted
But here’s what the critics burying him in their hot takes chose not to lead with: Bieber closed his set with worship music.
In the middle of Coachella — one of the most secular stages on the planet — he performed songs rooted in his Christian faith, openly crediting Jesus as the reason he was standing on that stage at all.
It wasn’t subtle. It wasn’t a quick prayer and a thank-you. He leaned into it fully, in front of a crowd of 125,000 people who came expecting pop bangers and got a testimony instead.
For fans who have followed his faith journey — his deep involvement with Hillsong and later Churchome, his baptism in 2014, and his very public declaration that Jesus saved his life during his darkest years — the moment landed like a full-circle miracle.
Why People Are Mad
Critics have been brutal.
Zara Larsson summed up the skeptics perfectly, posting on TikTok: “It’s giving let’s smoke and watch YouTube“ — and that clip went just as viral as the performance itself.
One fan on X wrote: “I’m crying, this might actually be the worst performance I’ve ever seen. He’s just playing videos from YouTube… zero effort, pure laziness.”
The comparison to Sabrina Carpenter’s Friday headlining set — elaborate staging, multiple costume changes, celebrity cameos — only made Bieber’s stripped-down show look more controversial.
And the $10 million figure kept coming up. People felt cheated.
Why His Fans Think Everyone’s Missing the Point
Here’s where it gets interesting.
One commenter on X put it best: “He did not force a high-production machine that could burn him out again. Instead, he sat with his past, scrolling through old YouTube videos, duetting with his younger self, and mixing nostalgia with new chapters.”
As the set progressed, Bieber visibly opened up. He removed his sunglasses. He took off his hoodie. He smiled, made jokes about falling through a stage as a teenager.
One Instagram account with millions of followers posted: “This Justin Bieber performance healed something in me.”
That healing language is intentional for Bieber — it mirrors how he talks about his faith. In interviews, he has repeatedly said Jesus didn’t just save his career; He saved his life. The worship set at Coachella wasn’t a gimmick. It was a confession.
The Bigger Picture
Love it or hate it, Bieber’s Coachella set is the most talked-about moment from Weekend One — more than Karol G making history as the first Latina to headline the festival, more than Sabrina Carpenter’s spectacle.
That’s not an accident.
In an era where every headliner tries to out-produce the last one, Bieber walked out with a laptop, a stool, and his faith — and made it personal. For millions of fans watching, the worship songs weren’t filler. They were the point.
Whether you call it lazy or legendary, one thing is clear: Justin Bieber isn’t performing for the critics anymore. He’s performing for an audience of One — and the rest of us just happened to be there.
Drop your take in the comments — was Bieber’s Coachella set lazy, legendary, or something even bigger?
Entertainment
Vertical Films Changed Everything. Are You Ready?

People don’t watch films the way they used to—and if you’re still cutting everything for the big screen first, you’re losing the audience that lives in your pocket.
Every swipe on TikTok is a tiny festival: new voices, wild visuals, heartbreak, comedy, and chaos, all judged in under three seconds. In that world, vertical films aren’t a gimmick. They’re the new front door to your work, your brand, and your career.

The movie theater is now in your hand
Think about where you’ve discovered your favorite clips lately: your phone, in bed, in an Uber, between texts. The “cinema” experience has shrunk into a glowing rectangle we hold inches from our face. That’s intimate. That’s personal. That’s power.
Vertical video fills that space completely. No black bars. No distractions. Just one story, one face, one moment staring back at you. It feels less like “I’m watching a movie” and more like “this is happening to me.” For storytellers, that’s gold.
The old rules still matter—but they bend
Film school taught you:
- Compose for the wide frame.
- Let the world breathe at the edges.
- Save the close-up for maximum impact.
Vertical filmmaking says: bring all of that craft… and then flip it. You still need composition, rhythm, framing, and sound. But now:
- The close-up is the default, not the climax.
- Depth replaces width—what’s in front and behind matters more than left and right.
- Micro-scenes—60 seconds or less—must feel like complete emotional beats.
It’s not “less cinematic.” It’s a different kind of cinematic—one that lives where people already are instead of asking them to come to you.
Your characters can live beyond the film
Here’s the secret no one tells you: audiences don’t just fall in love with stories; they fall in love with people. Vertical video lets your characters exist outside the runtime.
Imagine this:
- The day your trailer drops, your lead character is already a recurring presence on people’s For You Pages.
- There are 10 short vertical scenes—arguments, confessions, jokes—that never made the final cut but live as their own mini-episodes.
- Fans aren’t asking “What is this movie?” They’re asking, “When do I get more of her?”
When someone feels like they “know” a character from their feed, buying a ticket or renting your film stops feeling like a risk. It feels like catching up with a friend.
Behind the scenes is no longer optional
Vertical films thrive on honesty. Shaky behind-the-scenes clips. Laughing fits between takes. The director’s 2 a.m. rant about a shot that won’t work. The makeup artist fixing tears after a heavy scene. That’s the texture that makes people care about the final product.
You don’t have to be perfect. You have to be present.
Ideas you can start capturing tomorrow:
- “What we can’t afford, so we’re faking it.”
- “The shot we were scared to try.”
- “One thing we argued about for three days.”
When you show the process, you’re not just selling a film—you’re inviting people into a journey.
Think in episodes, not posts
Most people treat vertical video like a one-off blast: post, pray, forget. Instead, think like a showrunner.
Ask yourself:
- If my project were a vertical series, what’s Episode 1? What’s the hook?
- How can I end each clip with a question, a twist, or a feeling that makes people need the next part?
- Can I tell one complete emotional story across 10 vertical videos?
Suddenly, your feed isn’t random. It’s a season. People don’t just “like” a video—they “follow” to see what happens next.
The attention is real. The opportunity is bigger.
We’re in a rare moment where a micro-drama shot on your phone can sit in the same feed as a studio campaign and still win. A fearless 45-second monologue in a bathroom. A quiet scene of someone deleting a text. A single, wordless push-in on a face that tells the whole story.
Vertical films give you:
- Low cost, high experimentation.
- Immediate feedback from real viewers.
- Proof that your story, your voice, your world can hold attention.
You don’t have to wait for permission, a greenlight, or a perfect budget. You can start where you are, with what you have, and let the audience tell you what’s working.

So, are you ready?
Some filmmakers will roll their eyes and call vertical a phase. They’ll keep making beautiful work that no one sees until a festival says it exists. Others will treat every swipe, every scroll, and every tiny screen as a chance to connect, teach, provoke, and move people.
Those are the filmmakers whose names we’ll be hearing in five years.
The question isn’t whether vertical films are “real cinema.” The question is: when the next person scrolls past your work, do they feel nothing—or do they stop, stare, and think, “I need more of this”?
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