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Why the all-electric Volvo EX30 is such a big deal on August 1, 2023 at 8:37 pm

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Almost a decade ago, Volvo drove into the modern era by going big. Literally. The second-generation XC90 crossover that launched in 2015 helped reset a brand associated with boxy station wagons by offering innovative hybrid engines, striking styling and a big tablet center screen that felt right out of the Tesla playbook.

Now, the car that’s poised to be Volvo’s next big hit is actually pretty small — and affordable, too.

The EX30, which recently made its North American debut in New York, is a car full of firsts. Volvo’s first compact fully electric crossover is its quickest car ever and is outfitted with an innovative, yet cheaper interior made with sustainable materials — a combination the automaker believes is key to turning the EX30 into a mass-volume, mainstream success.

In short, this small car is a big deal for Volvo and a major evolution of the brand. And it’s already making a huge splash.

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“The overall reception has been exceeding expectations, multiple times,” David Mele, the EX30’s product manager in the United States, said in an interview. “It’s been remarkably positive. We’re seeing that basically, every market that Volvo operates in is really excited about this car.”

Little car, big deal

Image Credits: Volvo

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A major reason is the EX30’s price tag: It starts at $34,950, instantly making it one of the more affordable EV options in the United States. In a year when electric adoption has seen some ups and downs — some critics worry demand is slowing as EVs pile up on dealer lots — the EX30 will come in well below the average $53,000 price tag these cars command lately.

Very few players exist in America’s affordable EV space right now: There’s the Tesla Model 3 and Model Y, selling like crazy after price cuts and tax rebates; the Chevrolet Bolt, which General Motors reversed course on discontinuing; and a handful of others, like the Kia Niro EV and Hyundai Kona EV and Hyundai Kona Electric. The latter two can easily cross into the $40,000 range at dealer lots.

It’s not that most people aren’t interested in EVs, analysts say, but that they’re turned off by their prices at a time when interest rates are high and the economy faces uncertainty ahead. Data firm AutoPacific found in a recent survey that a price tag below $35,000 is what it would take for many people to flip the switch.

The EX30’s right in that sweet spot, undercutting even Volvo’s next-cheapest car, the compact gas or electric XC40, by a few thousand dollars. The EX30 is about 10 inches smaller than the XC40 and 20 inches smaller than Tesla’s world-beating Model Y crossover.

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Previous attempts at compact cars haven’t always gone great for Volvo. Today, its top-selling models in the U.S. are the midsize XC60, followed by the bigger XC90. Past entrants like the compact C30 hatchback and V50 never made a big sales splash, either.

In a lot of ways, the EX30 is risky, but Volvo is banking on that electric powertrain to attract customers it wouldn’t have had before.

Mele said the target EX30 customer is “pre-family” buyers without kids or even “post-family” parents and grandparents. It could be a lot of buyers’ second or third car, or their first EV, and their first Volvo. That’s… a lot of people.

In short, Volvo’s going for mass appeal on this one — something it hasn’t really gone in for terribly often before. “It’s not going to be a niche product,” Mele said. (He declined to discuss sales targets for the EX30.)

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Swedish roots, Chinese production

Scale fits with Volvo’s goals of going “half-electric” by 2025 and all-electric by 2030, Mele said. But it’s also a key part of initiatives driven by Volvo’s Chinese parent company, Geely Holding Group. Between Volvo, the more performance-focused Polestar, the British sports car maker Lotus and several EV-focused brands not sold in America like Lynk & Co, Geely is increasingly rising as the Chinese auto conglomerate looking to take over the world — perhaps even without its customers realizing it.

In fact, like just a handful of other cars sold in the U.S. these days, the EX30 will be made in China. That means it won’t be eligible for any U.S. tax credits and that it’s subject to a 27.5% tariff on Chinese-made vehicles — making that price tag even more impressive. (“Anything we have to pay to the government is accounted for in that price,” Mele said, declining to speak on the potential profitability of the car.)

Mele said Volvo is still evaluating where the car will be built over the long term.

While Volvo won’t say anything further officially, it’s plausible that the company could decide to follow the moves of several competitors and put production somewhere in North America. Volvo is already expanding its South Carolina plant to build its flagship EX90 electric crossover. “Our goal, long term, is to build cars where we sell,” Mele said. “That’s both just good from a manufacturing perspective but also cuts down on carbon emissions.”

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Other markets aren’t as aggressive on China tariffs, of course. But at a time when European automakers are deeply concerned about lower-cost Chinese cars eating their market share on their home turfs, Volvo is one European brand that could have its kladdkaka and eat it too.

Specs that matter

Image Credits: Patrick George

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While Americans have historically been wary of Chinese-made, cars given past perceptions and political tensions, the EX30 could be enough of a deal that it will test just how much we care; the long-held Swedish brand identity might help.

The EX30 offers two battery packs: a 69 kWh nickel-cobalt-manganese unit for North America, and a cheaper, lower-range 51 kWh lithium-iron-phosphate unit for other markets. The EX30 has two powertrain setups. The base model is a single-motor, rear-wheel drive car boasting 272 horsepower and 275 miles of range. That model does zero to 60 mph in a respectable 5.7 seconds. Upgrading to the Twin Motor Performance variant gets dual motors for all-wheel-drive and 422 horsepower, plus a zero to 60 mph time of just 3.4 seconds. No Volvo has ever been that quick from the factory, the company says.

Its 12.3-inch vertical touchscreen, which runs almost all major control interfaces as there’s nothing in front of the driver, much like a Tesla, runs the latest version of Google’s Android operating system. Wireless Apple CarPlay is also standard, as is wireless phone charging, standard 5G connectivity, over-the-air software updates, four USB-C ports, and what Volvo says is the ability to fast-charge from 10% to 80% in 26.5 minutes.

In other words, while it’s small and affordable, it doesn’t seem like some penalty box economy car. And it comes in some fun colors, like Cloud Blue or the especially daring (for Volvo, anyway) Moss Yellow. The EX30 is expected to go on sale next summer.

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And while Mele confirmed the EX30 will launch with the standard CCS charging port, Volvo’s models will be able to access Tesla’s Supercharger network with an adapter in 2024, and that plug will be standard from 2025 onward, which could make it even more enticing as someone’s “first EV.” Mele said that’s exactly the goal.

“With this car, we’re sort of democratizing battery electric vehicles,” he said.

​ Almost a decade ago, Volvo drove into the modern era by going big. Literally. The second-generation XC90 crossover that launched in 2015 helped reset a brand associated with boxy station wagons by offering innovative hybrid engines, striking styling and a big tablet center screen that felt right out of the Tesla playbook. Now, the car 

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GLOBAL SUSTAINABILITY SUMMIT RETURNS FOR ITS 5TH EDITION AT THE BRITISH PARLIAMENT – HOUSE OF LORDS, PALACE OF WESTMINSTER

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FOR IMMEDIATE RELEASE

Theme: “People, Planet, and Profit in the Age of AI and Innovation”

London, United Kingdom — The Global Sustainability Summit (GSS) is officially back for its landmark 5th Edition, continuing its legacy as one of the leading international platforms driving sustainable development, climate action, ethical investment, innovation, and global collaboration.

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Convened annually at the prestigious British Parliament, House of Lords, Palace of Westminster, by Ambassador Canon Chinenem Otto, the Summit has, over the last four years, successfully fostered international dialogue and partnerships that have contributed to the advancement of global sustainability goals, the establishment of sustainability-focused ministries, departments and policy structures across national and subnational governments, and the attraction of major investors into sustainable development projects, corporations and emerging economies.

This year’s summit, themed “People, Planet, and Profit in the Age of AI and Innovation,” will explore how emerging technologies, responsible leadership, sustainable finance, innovation, and global partnerships can shape a more inclusive, resilient and environmentally conscious future.

The 5th Edition promises to be the most impactful yet, bringing together world leaders, policymakers, diplomats, investors, academics, innovators, climate experts and youth leaders from across the globe to discuss actionable solutions toward achieving a sustainable and equitable future.

Among the distinguished speakers, delegates and honorees already lined up for the Summit are:

• His Excellency Mallam AbdulRahman AbdulRazaq — Executive Governor of Kwara State, Nigeria and Chairman of the Nigeria Governors’ Forum

• His Excellency Senator Prince Bassey Otu — Executive Governor of Cross River State, Nigeria

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• Ambassador Patricia Espinosa Cantellano — Former Executive Secretary of UN Climate Change (UNFCCC) and Former Foreign Minister of Mexico

• Lord Marvin Rees, Baron Rees of Easton OBE — Member of the House of Lords, United Kingdom

• Hon. Neema K. Lugangira — Secretary-General of Women Political Leaders (WPL), Brussels and Former Member of Parliament

• Her Excellency Dr. Netumbo Nandi-Ndaitwah — President of the Republic of Namibia

• His Excellency Nangolo Mbumba — Former President of Namibia

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• Former President of Tanzania

• Her Excellency Ambassador Professor Olufolake AbdulRazaq — First Lady of Kwara State, Nigeria and Chairperson of Nigeria Governors’ Spouses Forum

• Your Excellency Dr. Dikko Umar Radda, PhD, CON — Executive Governor of Katsina State and Chairman of the Northwest Governors Forum, Nigeria

• Hon. Sam Shafiishuna Nujoma — Governor of Khomas Region, Namibia

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• H.E. Mr. Veiccoh Nghiwete — High Commissioner of the Republic of Namibia to the United Kingdom

• Her Excellency Ms. Macenje “Che Che” Mazoka — High Commissioner of Zambia to the United Kingdom

• Ms. Danielle Newman — Partner Lead, ICT, World Economic Forum

• Leanne Elliott Young — Co-founder, Institute of Digital Fashion & CommuneEast

• Ms. Chloe Russell — Producer & Presenter, Art, Science and Nature

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• Professor Marie-Claire Cordonier Segger — University of Cambridge & University of Waterloo

• Dr. Alexandra R. Harrington — IUCN World Commission on Environmental Law (WCEL)

• Professor Payam Akhavan — Massey College, University of Toronto

• Mr. Mallai C. E. Sathya — President, Dravida Vetri Kazhagam and International Movement for Tamil Culture Asia

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The Summit will feature high-level panel discussions, strategic investment conversations, sustainability awards, policy dialogues, innovation showcases, youth engagement sessions and international networking opportunities focused on climate resilience, ethical financing, food-water-energy sustainability, circular economy, artificial intelligence, diplomacy and sustainable development.

Speaking ahead of the Summit, Convener Ambassador Canon Chinenem Otto noted:

“As the world rapidly evolves through artificial intelligence and technological innovation, we must ensure that sustainability remains people-centered, environmentally responsible and economically inclusive. The Global Sustainability Summit continues to serve as a bridge connecting governments, institutions, innovators and investors to accelerate practical sustainability solutions globally. Our fifth edition is not only a celebration of progress made over the years, but also a renewed call for global collaboration and actionable impact toward achieving the Sustainable Development Goals and Net Zero ambitions.”

The Global Sustainability Summit continues to position itself as a catalyst for transformative partnerships and sustainable global progress, reinforcing the urgent need for collective action toward a more resilient and sustainable future.

More announcements regarding additional speakers, partners and summit activities will be unveiled in the coming weeks.

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US May Completely Cut Income Tax Due to Tariff Revenue

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President Donald Trump says the United States might one day get rid of federal income tax because of money the government collects from tariffs on imported goods. Tariffs are extra taxes the U.S. puts on products that come from other countries.

What Trump Is Saying

Trump has said that tariff money could become so large that it might allow the government to cut income taxes “almost completely.” He has also talked about possibly phasing out income tax over the next few years if tariff money keeps going up.

How Taxes Work Now

Right now, the federal government gets much more money from income taxes than from tariffs. Income taxes bring in trillions of dollars each year, while tariffs bring in only a small part of that total. Because of this gap, experts say tariffs would need to grow by many times to replace income tax money.

Questions From Experts

Many economists and tax experts doubt that tariffs alone could pay for the whole federal budget. They warn that very high tariffs could make many imported goods more expensive for shoppers in the United States. This could hit lower- and middle‑income families hardest, because they spend a big share of their money on everyday items.

What Congress Must Do

The president can change some tariffs, but only Congress can change or end the federal income tax. That means any real plan to remove income tax would need new laws passed by both the House of Representatives and the Senate. So far, there is no detailed law or full budget plan on this idea.

What It Means Right Now

For now, Trump’s comments are a proposal, not a change in the law. People and businesses still have to pay federal income tax under the current rules. The debate over using tariffs instead of income taxes is likely to continue among lawmakers, experts, and voters.

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Epstein Files to Be Declassified After Trump Order

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Former President Donald Trump has signed an executive order directing federal agencies to declassify all government files related to Jeffrey Epstein, the disgraced financier whose death in 2019 continues to fuel controversy and speculation.

The order, signed Wednesday at Trump’s Mar-a-Lago estate, instructs the FBI, Department of Justice, and intelligence agencies to release documents detailing Epstein’s network, finances, and alleged connections to high-profile figures. Trump described the move as “a step toward transparency and public trust,” promising that no names would be shielded from scrutiny.

“This information belongs to the American people,” Trump said in a televised statement. “For too long, powerful interests have tried to bury the truth. That ends now.”

U.S. intelligence officials confirmed that preparations for the release are already underway. According to sources familiar with the process, the first batch of documents is expected to be made public within the next 30 days, with additional releases scheduled over several months.

Reactions poured in across the political spectrum. Supporters praised the decision as a bold act of accountability, while critics alleged it was politically motivated, timed to draw attention during a volatile election season. Civil rights advocates, meanwhile, emphasized caution, warning that some records could expose private victims or ongoing legal matters.

The Epstein case, which implicated figures in politics, business, and entertainment, remains one of the most talked-about scandals of the past decade. Epstein’s connections to influential individuals—including politicians, royals, and executives—have long sparked speculation about the extent of his operations and who may have been involved.

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Former federal prosecutor Lauren Fields said the release could mark a turning point in public discourse surrounding government transparency. “Regardless of political stance, this declassification has the potential to reshape how Americans view power and accountability,” Fields noted.

Officials say redactions may still occur to protect sensitive intelligence or personal information, but the intent is a near-complete disclosure. For years, critics of the government’s handling of Epstein’s case have accused agencies of concealing evidence or shielding elites from exposure. Trump’s order promises to change that narrative.

As anticipation builds, journalists, legal analysts, and online commentators are preparing for what could be one of the most consequential information releases in recent history.

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