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These Major Brands Just Walked Away from Diddy-Find Out Who

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Sean “Diddy” Combs, once a towering figure in music, fashion, and business, is now witnessing the rapid unraveling of his empire. In the wake of serious allegations-including sexual assault, racketeering, and other legal troubles-major brands and partners are distancing themselves from the hip-hop mogul at an unprecedented pace. Here’s a detailed look at the most significant companies and institutions that have severed ties with Diddy-and why.


1. Macy’s

Nature of Partnership: Exclusive retailer for Sean John clothing and fragrance lines
Action: In late 2023, Macy’s announced it would phase out Sean John from its stores, ending a long-standing, lucrative relationship. At its peak, Sean John generated over $500 million annually, making this a major blow to Diddy’s fashion business.

2. Diageo

Nature of Partnership: Spirits giant behind Cîroc Vodka and DeLeón Tequila, both heavily promoted by Diddy
Action: Diageo ended their partnership in January 2024 after protracted legal disputes and mounting allegations. This cut off one of Diddy’s most lucrative revenue streams, reportedly earning him tens of millions per year.


3. Empower Global

Nature of Partnership: Diddy’s online marketplace for Black-owned businesses
Action: In December 2023, 18 brands confirmed they severed ties with Empower Global. Notable departures included Tsuri, Nuudii System, No One Clothiers, Fulaba, and House of Takura. These brands cited the seriousness of the allegations and a commitment to supporting victims’ rights.


4. Peloton

Nature of Partnership: Licensing Diddy’s music and the Bad Boy Entertainment Artist Series for fitness classes
Action: In May 2024, Peloton “paused” the use of Diddy’s music and removed his artist series from the platform after a video surfaced showing him assaulting Cassie, further escalating public backlash.


5. America’s Best Contacts & Eyeglasses

Nature of Partnership: Retailer of Sean John eyewear
Action: In May 2024, the company instructed stores to remove all Sean John products from shelves and began removing them from their online store, signaling a complete break.


6. Capital Preparatory Charter Schools

Nature of Partnership: Diddy was a co-founder and major supporter
Action: In November 2023, the school’s leadership announced it was ending its partnership with Diddy, citing the best interests of the organization and its students.


7. Revolt TV

Nature of Partnership: Diddy was the founder and chairman of the cable network
Action: Diddy stepped down as chairman in November 2023 and later fully severed ties with the company, marking the end of his involvement in the media venture he launched.


8. Additional Brand Partners

Nature of Partnership: Various Empower Global marketplace brands and other ventures
Action: Brands like Rebecca Allen (footwear), House of Takura (eyewear), and others publicly confirmed their departure, reinforcing the broad impact of the allegations.


9. Cannabis Venture

Nature of Partnership: Diddy’s $185 million acquisition in the cannabis industry
Action: The venture failed due to complications with the merger and the fallout from legal troubles, further shrinking Diddy’s business footprint.

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10. Media and Entertainment Projects

Nature of Partnership: Various TV and music projects, including deals with Love Records and Hulu
Action: Multiple media and entertainment deals have been dissolved or quietly dropped since the allegations surfaced, including a planned reality show with Hulu.


At a Glance: The Diddy Fallout

Brand/CompanyNature of RelationshipAction Taken/Date
Macy’sSean John exclusive retailerPhased out in late 2023
DiageoCîroc & DeLeón partnershipEnded Jan 2024
Empower GlobalBlack-owned marketplace18 brands left, Dec 2023
PelotonMusic licensingPaused/removed May 2024
America’s Best Contacts & EyeglassesSean John eyewearRemoved May 2024
Capital Preparatory Charter SchoolsSchool co-founderEnded Nov 2023
Revolt TVNetwork founder/chairmanStepped down Nov 2023
Cannabis VentureIndustry acquisitionCollapsed 2023-24
Media/Entertainment ProjectsTV/music dealsDissolved 2023-24

Why Are Brands Walking Away?

The exodus began in late 2023 after Diddy was accused of sexual assault, racketeering, and other serious offenses by multiple women. These allegations, combined with federal charges and court-ordered settlements, led to a rapid erosion of trust and commercial viability for Diddy’s business ventures. Companies and institutions, eager to protect their own reputations and values, acted swiftly to sever ties.


The Bottom Line

The rapid collapse of Diddy’s business relationships highlights how quickly brands can move to protect their reputations in the face of controversy, especially when allegations are as serious and public as those against Combs.As more brands walk away, the future of Diddy’s once-massive empire remains uncertain-and the business world is watching closely.


For more updates on entertainment, business, and culture, stay tuned to Bolanle Media.

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Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

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Hollywood’s Kiss or Miss Policy: Why Saying No Got Neal McDonough Blackballed

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Neal McDonough’s name is synonymous with versatility on screen — from gripping war dramas like Band of Brothers to contemporary hits like Yellowstone. Yet behind his steady career lies a lesser-known story, one that exposes Hollywood’s surprising intolerance for personal conviction. McDonough’s insistence on a no-kissing rule in his contracts, a commitment driven by loyalty to his wife and family, resulted in a devastating blacklist that nearly cost him everything.

Holding Fast to His Values

Married since 2003 to model Ruvé Robertson and a devoted father to five children, McDonough chose not to compromise on his core beliefs, even at professional cost. Rather than chase fame at any price, he set a clear boundary that he would not share on-screen kisses with any woman other than his wife.

“I always had it in my contracts: no kissing other women on-screen,” McDonough explained. “I knew what it meant for my family, for my relationship, and I wasn’t going to step over that line.”

This deeply personal stance wasn’t born out of ego or sanctimony but a desire to protect the sanctity of his marriage and the wellbeing of his family.

“My wife is my priority,” he said. “The rest can wait.”

The Cold Shoulder from Tinseltown

What followed wasn’t the Hollywood applause McDonough might have hoped for, but instead a professional exile. Industry gatekeepers reportedly rejected him from roles and even dropped him mid-production over his refusal to perform intimate scenes that contravened his no-kissing policy.

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“Hollywood turned on me hard and fast,” McDonough shared candidly. “I lost everything — the work, the goodwill, my sense of self.”

Reports surfaced of McDonough being pulled from a show Scoundrels just days into filming because he declined a kissing scene. The implication was clear: in Hollywood, kissing other women wasn’t a mere acting choice; it was a mandatory rite of passage.

Courage in the Face of Pressure

Neal McDonough’s story is an uncommon example of a man standing his ground in an industry built on appearances and compromises. His ordeal lays bare Hollywood’s tendency to steamroll personal boundaries in favor of “business as usual.”

“Intimacy is sacred to me,” McDonough said. “When I drew the line, it wasn’t popular, but it was necessary for who I am.”

His wife, Ruvé Robertson, who has stood beside him throughout, expressed unwavering support for his decision.

“Neal’s integrity is why our family stays strong. It’s more important than any role, any accolade,” she said.

A Journey Back to the Spotlight

After enduring years of silence and struggle, McDonough found his footing again through key allies in the industry who respected his boundaries and talent. Notably, in the film The Last Rodeo(2025), he broke his no-kissing rule — but only with his wife playing his on-screen partner.

“That kiss wasn’t just performance; it was a celebration of loyalty,” he reflected. “I had to have my wife by my side for it to feel right.”

The Bigger Picture

Neal McDonough’s journey challenges Hollywood to rethink its rigid expectations of actors and respect individual values. It’s a compelling story of fidelity and courage in an industry that often demands conformity at all costs.

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“I hope my story encourages others to hold firm to who they are,” McDonough said. “Because no role should cost you your integrity.”

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Ariana Grande’s Red Carpet: When Fans Forget Boundaries

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At the Singapore premiere of the highly anticipated film “Wicked: For Good,” Ariana Grande faced an unsettling moment that quickly went viral. As the pop star confidently walked the yellow carpet alongside her co-stars, an overzealous fan, identified as 26-year-old Johnson Wen, broke through security barricades and lunged at her, grabbing her in an unexpected and alarming manner. The incident was swiftly halted thanks to the quick intervention of Ariana’s co-star Cynthia Erivo, who shielded the singer until security subdued the intruder.

Credit: Haute.at

Known online as “Pyjama Man,” Wen has a notorious reputation for crashing high-profile events to gain viral attention. This was not his first stunt; he had previously disrupted performances by stars like Katy Perry and The Weeknd. Following the incident, Wen posted footage of himself on Instagram, captioning it,

“Dear Ariana Grande, Thank You for letting me Jump on the Yellow Carpet with You,” much to the dismay of fans who criticized his reckless behavior.

The event has sparked widespread discussions about the safety and boundaries of celebrities attending public events. Ariana Grande, who has openly struggled with anxiety and trauma following the 2017 Manchester bombing, was visibly shaken but remained composed in the aftermath. Although she did not comment directly on the incident, she expressed gratitude to her fans in Singapore through social media posts.

Billie Eilish, another major music star, was also present and later reflected on how moments like these highlight the growing challenges celebrities face as fans blur the lines between admiration and invasion of privacy.

Credit: IceBox

The incident at the “Wicked: For Good” premiere is a stark reminder that while celebrity fandom can be passionate, it must respect personal boundaries, especially in high-security environments intended to protect performers. Ariana Grande’s grace under pressure and activists like Cynthia Erivo’s immediate response prevented what could have been a far more serious encounter. Still, it raises serious questions about event security and fan etiquette in today’s hyper-connected celebrity culture.

This moment underscores a larger trend where stars find themselves navigating the precarious balance of engaging with fans while maintaining their safety and dignity on the public stage.

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Wendy Williams Cleared of Dementia, Battles to End Guardianship

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Wendy Williams, the well-known television personality, was long believed to be suffering from frontotemporal dementia (FTD), a diagnosis that led to her being placed under a court-ordered guardianship since 2022. However, recent medical evaluations by a top neurologist in New York have concluded that Wendy Williams does not have this degenerative condition. This groundbreaking revelation directly contradicts earlier diagnoses that justified strict legal control over her personal and financial decisions.

The original diagnosis had been used by her court-appointed guardian to limit Williams’ autonomy and isolate her from family and career opportunities. Friends, family, and legal representatives now assert that Wendy has remained mentally sharp, articulate, and physically recovered, challenging the notion that she is incapacitated. The new neurological tests showed no signs of the cognitive decline typically associated with frontotemporal dementia, which is known to be irreversible and progressive.

As a result of these findings, Wendy Williams’ lawyers are preparing to file documents to the court to terminate the restrictive guardianship arrangement. If the judge resists, her attorney plans to take the case to a jury trial, seeking to restore her full independence. This situation has brought to light concerns about guardianship abuse, misdiagnosis, and the potential misuse of legal powers, especially in high-profile cases.

The controversy surrounding her guardianship also involves allegations from her ex-husband, who earlier sued to end the guardianship, claiming it was harmful and exploitative rather than protective. His lawsuit described the guardianship as “a weapon, not a shield,” emphasizing the lack of therapeutic benefit for Wendy Williams.

This reversal of diagnosis is significant not only for Wendy Williams’ personal freedom but also for raising public awareness about the importance of accurate medical assessments before imposing such life-altering legal restrictions. Fans and advocates are hopeful that this development will mark the beginning of Wendy Williams’ return to public life on her own terms, free from unjust confinement.

In sum, Wendy Williams’ case highlights critical issues at the intersection of health, law, and individual rights, revealing how a flawed diagnosis can lead to profound consequences, including loss of autonomy and control over one’s life.

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