Tech

Humans Make up 38.5% of Internet Traffic

Published

1 month ago

February 26, 2025

In an era where digital connectivity is paramount, a startling revelation has emerged: humans are no longer the primary users of the internet. Recent studies and reports indicate that bots—automated programs designed to perform specific tasks—now account for the majority of web traffic, fundamentally altering our understanding of online interactions.

The Rise of the Machines

As of 2023, bots were responsible for a staggering 49.6% of all internet traffic, marking a 2% increase from the previous year and the highest level recorded since monitoring began in 2013. This trend has continued into 2024, with some reports suggesting that bot traffic now exceeds human activity online.

Breaking Down Bot Traffic

Bot traffic can be categorized into two main types:

Good Bots: These include search engine crawlers and content monitors, which are essential for the general functioning of the internet. They make up approximately 18-20% of total web traffic.
Bad Bots: These are designed for nefarious purposes, ranging from data scraping to sophisticated cyber attacks. Bad bots account for about 30-32% of all internet traffic.

The Human Minority

With bots dominating the digital landscape, human users now represent a minority of internet traffic:

Regional Impact and Sources

The distribution of bot traffic, particularly malicious bots, shows clear regional patterns:

North America accounts for the largest portion of bad bot traffic, with 67-72% originating from this region.
Europe and Asia follow as the next most significant sources of bot activity.

Interestingly, a substantial portion of bad bot traffic originates from major cloud service providers:

Up to a third of bad bot traffic comes from residential IP addresses, as bot creators attempt to bypass IP blocks.

Implications and Challenges

The prevalence of bot traffic poses several challenges for businesses and internet users:

Cybersecurity Threats: Bad bots are increasingly sophisticated, targeting vulnerabilities in websites, APIs, and applications.
Data Integrity: Bot activity can skew analytics and distort real user engagement metrics.
Economic Impact: Automated traffic costs organizations billions annually due to various forms of attacks and fraud.
Resource Consumption: Bots consume significant bandwidth and server resources, potentially affecting service quality for human users.

Looking Ahead

As we move further into 2024 and beyond, the battle between humans and bots for internet dominance continues. While efforts to mitigate malicious bot activity are ongoing, the trend suggests that automated traffic will remain a significant, if not dominant, force in shaping our digital ecosystem.

The challenge for cybersecurity experts, businesses, and policymakers is to find ways to harness the benefits of good bots while effectively countering the threats posed by their malicious counterparts. As the internet evolves, so too must our strategies for ensuring a safe, efficient, and human-friendly online environment.

Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

Business

The Last of Us” Season 2: Cast and Creators Share Insights at SXSW

Published

4 weeks ago

March 9, 2025

Bolanle Media Staff

The cast and creators of the highly anticipated second season of “The Last of Us” gathered at SXSW to discuss the upcoming season. The panel featured cast members Pedro Pascal (Joel), Bella Ramsey (Ellie), Gabriel Luna (Tommy), Kaitlyn Dever (Abby), Isabela Merced (Dina), and Young Mazino (Jesse), along with co-creators Neil Druckmann and Craig Mazin.

Navigating Expectations and Surprising Fans

With the immense success of season one, Druckmann and Mazin acknowledged the pressure to deliver a worthy follow-up. Mazin emphasized their approach to cater to both fans of the game and newcomers to the series. “We try and think about the people who have played the game and make sure that we keep them on their toes and a little bit surprised,” Mazin stated. Druckmann highlighted the emotional weight of adapting “The Last of Us Part II,” emphasizing the dedication of the entire production team to doing justice to the source material.

A Glimpse into Season 2

Attendees were treated to a trailer for season two, offering a glimpse into the evolving relationship between Joel and Ellie five years after the events of the first season. Ramsey described the changed dynamic, hinting at a rift between the characters. Pascal added that their relationship is in “a different place” and that it is “fucking heartbreaking”.

Big Ideas: Tribalism, Love, and Loss

The creators delved into the central themes of season two, including tribalism, the destructive nature of love, and the consequences of loss. Druckmann explained that the season explores the complexities of community and the dehumanization that can occur when groups clash. Mazin emphasized the escalation of these themes, highlighting the potential for isolation and the lengths characters will go to protect their loved ones.

New and Expanded Characters

The panel also touched on new characters and expanded roles in season two. Gabriel Luna discussed Tommy’s evolution into a father, emphasizing how it solidifies his purpose and strengthens his commitment to protecting his family and community. The introduction of new characters like Gail, played by Catherine O’Hara, and the expansion of existing characters like Isaac, played by Jeffrey Wright, promise to add depth and nuance to the narrative. Additionally, the inclusion of Joe Pantoliano as Eugene, a character mentioned but not seen in the game, offers a rewarding experience for longtime fans.

Music as a Binding Force

Music continues to play a significant role in “The Last of Us,” particularly in the relationship between Joel and Ellie. Ramsey shared that music serves as a bonding experience for the characters, mirroring the connection between the actors on set. The guitar, a symbol of Joel’s promise to teach Ellie, takes on a more prominent role in season two.

Diving into the Game

The actors discussed their individual approaches to engaging with the source material. Kaitlyn Dever shared her experience playing the game with her father, while Young Mazino admitted to playing the second game up to a certain point.

How to Find More Free Events

SXSW Official Schedule: Use the SXSW website to filter for free events.
Eventbrite: Browse listings for unofficial SXSW events, many of which are free or low-cost.

Whether you’re a badge holder or not, SXSW 2025 offers something for everyone. From delicious food to live music and interactive experiences, there’s no shortage of fun to be had without spending a fortune. So, grab your friends and enjoy the best of Austin without a badge!

Business

No Badge? No Problem: Free SXSW Events

Published

4 weeks ago

March 9, 2025

Bolanle Media Staff

SXSW, one of the world’s most vibrant festivals, is underway in Austin, Texas, from March 7 to 15, 2025. While official badges can be pricey, there are plenty of free events and activities that allow everyone to join in on the fun without breaking the bank. Here’s a guide to some of the best free events at SXSW 2025:

Free Food and Drinks

Argentinian Barbecue at Tech N’ Fest
- Enjoy a fusion of Argentinian and Texas barbecue, along with complimentary wine and beer, at Buenos Cafe on March 7.

Love is Blind at Lucille
- Celebrate the fifth anniversary of Netflix’s “Love is Blind” with free coffee and cocktails at Lucille on Rainey Street.
Free Pastries and Non-Alcoholic Beer
- Handsome’s and Helium Mobile are hosting a gathering with free pastries and non-alcoholic beer, featuring DJ Jah Karma.
Mionetto Salone
- Experience Italian culture with free spritzes and Prosecco at the Mex-Ar Museum.

Interactive Experiences

Whataburger’s Museum of Art
- Explore hundreds of pieces of fan art and interactive features at Wanderlust Wine Co. on March 8-9.
Barbie Birthday Cake Mochi
- Enjoy free mochi ice cream at the SX Registrant booth from March 7 to 12.
Artisan Mercado@SXSW
- Discover local artisans and their wares at 419 Congress Ave. on March 7..

Music and Entertainment

Rolling Stone’s Future of Music Showcase
- Catch live music performances at ACL Live from March 11 to 14.

Taiwan Beats Day Party
- Enjoy Taiwanese hip-hop performances and cuisine at Seven on East 7th Street.
Something To Feel X SXSW Rnb Party
- Dance the night away at 612 W 4th St on March 7.

Networking and Community Events

K-Content Night 2025 @ SXSW
- Enjoy free dinner and drinks at Parlor & Yard on March 8.
SXSW Creator & Publisher Happy Hour
- Network with industry leaders at Chisos Boot Company on March 8.

How to Find More Free Events

SXSW Official Schedule: Use the SXSW website to filter for free events.
Eventbrite: Browse listings for unofficial SXSW events, many of which are free or low-cost.

Tech

Apple Faces Potential iPhone Price Hike Amid China Tariffs

Published

1 month ago

March 8, 2025

Bolanle Media Staff

Apple, the tech giant known for its iconic iPhone, may soon be forced to increase prices on its flagship product due to recent tariffs imposed on Chinese imports. As the trade tensions between the United States and China continue to escalate, Apple finds itself at the center of a complex economic situation that could impact consumers and the company’s bottom line.

Tariff Impact and Price Increase Estimates

Bank of America analysts suggest that Apple might need to raise iPhone prices by approximately 9% to offset the effects of the new tariffs. This estimate is based on a 10% tariff being applied to imports from China, where a significant portion of Apple’s manufacturing takes place. Morningstar reports that about 70% of iPhones are produced in China, while S&P Global data indicates this figure could reach 90% by 2025.

The potential price hike comes as President Donald Trump’s administration has increased tariffs on Chinese products from 10% to 20%, in addition to existing duties. This move puts considerable pressure on Apple’s extensive supply network within China and could affect product sales in Greater China, which accounted for 17% of Apple’s revenue last year.

Apple’s Mitigation Strategies

Facing these challenges, Apple is exploring several strategies to mitigate the impact of the tariffs:

Seeking Exemptions: CEO Tim Cook has previously secured exemptions from tariffs during Trump’s earlier term and is attempting to do so again.
U.S. Investment: Apple has pledged a multibillion-dollar investment in U.S. projects and plans to hire 20,000 people over the next four years, partly to gain favor for tariff exemptions.

Supply Chain Diversification: The company has been working to shift some production out of China. For instance, Apple has moved some iPhone production to India and plans to begin producing AirPods there as well.
Absorbing Costs: Apple may choose to absorb some of the tariff costs to remain competitive. The company recently announced a $100 price cut on its new MacBook Air M4 compared to the M3 launch price, despite the tariffs taking effect.

Consumer Impact and Market Implications

If Apple decides to raise prices, it could have significant implications for consumers and the company’s market position. iPhone prices in the U.S. haven’t increased since 2020, except for the Pro Max model. Analysts suggest that if gradual price hikes occur, Apple’s best-performing regions and products, like the iPhone, will likely see increases first.

The situation remains fluid, with Apple carefully weighing its options. As Dipan Chatterjee, an analyst, noted, “Apple is currently trying to sort this all out,” and consumers may encounter “mixed signals” as the situation unfolds.

Looking Ahead

As the trade landscape continues to evolve, Apple’s response to these tariffs will be closely watched by investors, consumers, and industry analysts alike. The company’s ability to navigate these challenges while maintaining its market position and consumer loyalty will be crucial in the coming months.

While the potential for price increases looms, Apple’s track record of innovation and strategic planning suggests that the company will explore all available options to mitigate the impact on its customers and its business. As the situation develops, consumers and investors alike will be keen to see how Apple balances its pricing strategy with its commitment to delivering high-quality products in an increasingly complex global market.