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Humans Make up 38.5% of Internet Traffic

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In an era where digital connectivity is paramount, a startling revelation has emerged: humans are no longer the primary users of the internet. Recent studies and reports indicate that bots—automated programs designed to perform specific tasks—now account for the majority of web traffic, fundamentally altering our understanding of online interactions.

The Rise of the Machines

As of 2023, bots were responsible for a staggering 49.6% of all internet traffic, marking a 2% increase from the previous year and the highest level recorded since monitoring began in 2013. This trend has continued into 2024, with some reports suggesting that bot traffic now exceeds human activity online.

Breaking Down Bot Traffic

Bot traffic can be categorized into two main types:

  1. Good Bots: These include search engine crawlers and content monitors, which are essential for the general functioning of the internet. They make up approximately 18-20% of total web traffic.
  2. Bad Bots: These are designed for nefarious purposes, ranging from data scraping to sophisticated cyber attacks. Bad bots account for about 30-32% of all internet traffic.

The Human Minority

With bots dominating the digital landscape, human users now represent a minority of internet traffic:

Regional Impact and Sources

The distribution of bot traffic, particularly malicious bots, shows clear regional patterns:

Interestingly, a substantial portion of bad bot traffic originates from major cloud service providers:

Implications and Challenges

The prevalence of bot traffic poses several challenges for businesses and internet users:

  1. Cybersecurity Threats: Bad bots are increasingly sophisticated, targeting vulnerabilities in websites, APIs, and applications.
  2. Data Integrity: Bot activity can skew analytics and distort real user engagement metrics.
  3. Economic Impact: Automated traffic costs organizations billions annually due to various forms of attacks and fraud.
  4. Resource Consumption: Bots consume significant bandwidth and server resources, potentially affecting service quality for human users.

Looking Ahead

As we move further into 2024 and beyond, the battle between humans and bots for internet dominance continues. While efforts to mitigate malicious bot activity are ongoing, the trend suggests that automated traffic will remain a significant, if not dominant, force in shaping our digital ecosystem.

The challenge for cybersecurity experts, businesses, and policymakers is to find ways to harness the benefits of good bots while effectively countering the threats posed by their malicious counterparts. As the internet evolves, so too must our strategies for ensuring a safe, efficient, and human-friendly online environment.

Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

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How to Get a Google AI Certificate for Free

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Artificial intelligence (AI) is transforming industries, and Google is helping learners worldwide gain AI skills through free courses, skill badges, and limited-time certification opportunities. Here’s how you can earn a Google AI credential at no cost—and what to expect from each program.

AI Image

Step 1: Earn Free Skill Badges

Google’s Cloud Skills Boost platform offers short, free courses that award digital skill badges upon completion. These badges validate your expertise in specific AI topics and can be shared on LinkedIn or resumes.

Top free courses:

Why it matters: Skill badges demonstrate competency to employers and require no payment.

Step 2: Use Free Credits for Hands-On Labs

Join the Google Cloud Innovators program to get 35 free monthly credits for AI labs, including:

Limitation: While credits cover labs, full certifications (e.g., Machine Learning Engineer) require paid exams.

Step 3: Watch for Limited-Time Free Programs

Google occasionally partners with platforms like Coursera or Kaggle to offer free certification pathways:

  • GenAI Intensive (2025): A 5-day live course with labs and a capstone project (certification details pending).
  • Coursera Financial Aid: Apply for assistance to waive fees for courses like Google AI Essentials ($49).

Step 4: Access Free AI Modules in Career Certificates

Google’s Career Certificates (e.g., Data Analytics, Cybersecurity) now include AI training modules. Audit these courses for free during Coursera’s 7-day trial or partial enrollment.

Key Considerations

  • Skill Badges vs. Certifications: Badges validate skills; full certifications require paid exams.
  • Platform Differences: Free content is on Google’s platforms; paid certificates are hosted on Coursera.

Bottom Line: Start Today

  1. Beginners: Enroll in Introduction to Generative AI.
  2. Developers: Use Innovator credits for Vertex AI labs.
  3. Career Builders: Pair skill badges with Google Career Certificates.

By leveraging Google’s free resources, you can build AI expertise and enhance your career—without spending a dime.

Additional Resources:

This structured approach ensures you maximize Google’s offerings while staying within a $0 budget.


Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

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The AI Social Network You Didn’t See Coming

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Series

In a world dominated by likes and follower counts, two Yale juniors are flipping the script. Nathaneo Johnson and Sean Hargrow, both 21-year-old Black founders, just raised $3.1 million in 14 days to launch Series—an AI-powered platform they call the “anti-Facebook.” Forget vanity metrics: this startup focuses on real connections by matching users through an AI agent that acts like a personal networking concierge.

Why Traditional Social Media Is Broken

Johnson and Hargrow noticed a glaring flaw in platforms like LinkedIn and Instagram: they prioritize performative posts over genuine relationships. “Social media is great for broadcasting, but it doesn’t help you meet the right people at the right time,” Johnson told Business Insider. Their solution? An AI “friend” that texts users to understand their goals—whether they need a mentor, investor, or co-founder—and then scours the network for matches.

How Series Works

  1. Text Your AI Friend: Users chat via SMS or iMessage with an AI agent (like “Stevie” or “Oliver”) to specify what they’re looking for.
  2. AI Does the Heavy Lifting: The AI analyzes user needs and searches the network for compatible connections, such as a Stanford student seeking a tech collaborator or a founder hunting for seed funding.
  3. Meet Your Match: Introductions happen asynchronously, so users connect only when both parties are ready—no more waiting for Friday rollouts.

In its first week, Series facilitated 20,000 messages, proving that Gen Z is hungry for tools that prioritize substance over self-promotion.

Series

The Founders’ Unlikely Journey

Standing at 6’5”, Johnson and Hargrow joke about being “a direct foil to the Harvard story” (a nod to Facebook’s origins). But their path wasn’t easy. As Black students in Yale’s entrepreneurship scene, they faced assumptions—from being mistaken for athletes to battling the “spray and pray” networking culture.

Their breakthrough came after a “million-dollar dinner with investor Anne Lee Skates, who became their lead backer.The duo’s podcast, The Founder Series, gave them unique insights: “Success often hinges on engineered luck,” Hargrow said. “We’re building that luck into the system”.

What’s Next?

Series is expanding to Stanford, MIT, and other campuses, aiming to become the go-to network for student entrepreneurs. With Reddit CEO Steve Huffman and GPTZero’s Edward Tian as angel investors, the platform is poised to redefine how Gen Z builds professional relationships.

In a digital age obsessed with clout, Johnson and Hargrow’s mission is clear: “Forget your likes. Focus on who you are and what you can bring to the table”.


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Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

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The Last of Us” Season 2: Cast and Creators Share Insights at SXSW

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The cast and creators of the highly anticipated second season of “The Last of Us” gathered at SXSW to discuss the upcoming season. The panel featured cast members Pedro Pascal (Joel), Bella Ramsey (Ellie), Gabriel Luna (Tommy), Kaitlyn Dever (Abby), Isabela Merced (Dina), and Young Mazino (Jesse), along with co-creators Neil Druckmann and Craig Mazin.

Navigating Expectations and Surprising Fans

With the immense success of season one, Druckmann and Mazin acknowledged the pressure to deliver a worthy follow-up. Mazin emphasized their approach to cater to both fans of the game and newcomers to the series. “We try and think about the people who have played the game and make sure that we keep them on their toes and a little bit surprised,” Mazin stated. Druckmann highlighted the emotional weight of adapting “The Last of Us Part II,” emphasizing the dedication of the entire production team to doing justice to the source material.

A Glimpse into Season 2

Attendees were treated to a trailer for season two, offering a glimpse into the evolving relationship between Joel and Ellie five years after the events of the first season. Ramsey described the changed dynamic, hinting at a rift between the characters. Pascal added that their relationship is in “a different place” and that it is “fucking heartbreaking”.

Big Ideas: Tribalism, Love, and Loss

The creators delved into the central themes of season two, including tribalism, the destructive nature of love, and the consequences of loss. Druckmann explained that the season explores the complexities of community and the dehumanization that can occur when groups clash. Mazin emphasized the escalation of these themes, highlighting the potential for isolation and the lengths characters will go to protect their loved ones.

New and Expanded Characters

The panel also touched on new characters and expanded roles in season two. Gabriel Luna discussed Tommy’s evolution into a father, emphasizing how it solidifies his purpose and strengthens his commitment to protecting his family and community. The introduction of new characters like Gail, played by Catherine O’Hara, and the expansion of existing characters like Isaac, played by Jeffrey Wright, promise to add depth and nuance to the narrative. Additionally, the inclusion of Joe Pantoliano as Eugene, a character mentioned but not seen in the game, offers a rewarding experience for longtime fans.

Music as a Binding Force

Music continues to play a significant role in “The Last of Us,” particularly in the relationship between Joel and Ellie. Ramsey shared that music serves as a bonding experience for the characters, mirroring the connection between the actors on set. The guitar, a symbol of Joel’s promise to teach Ellie, takes on a more prominent role in season two.

Diving into the Game

The actors discussed their individual approaches to engaging with the source material. Kaitlyn Dever shared her experience playing the game with her father, while Young Mazino admitted to playing the second game up to a certain point.

How to Find More Free Events

Whether you’re a badge holder or not, SXSW 2025 offers something for everyone. From delicious food to live music and interactive experiences, there’s no shortage of fun to be had without spending a fortune. So, grab your friends and enjoy the best of Austin without a badge!


Bolanle Media covers a wide range of topics, including film, technology, and culture. Our team creates easy-to-understand articles and news pieces that keep readers informed about the latest trends and events. If you’re looking for press coverage or want to share your story with a wider audience, we’d love to hear from you! Contact us today to discuss how we can help bring your news to life

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