Business
10 Reasons Why Video Marketing is Essential for Your Brand’s Success
In today’s digital age, video marketing has become a cornerstone of successful branding and audience engagement. Here are 10 compelling reasons why incorporating video into your marketing strategy is essential for your brand’s success:
- Explosive Growth Potential: With 70% of ‘non-video-marketers‘ planning to start online video marketing in 2023, it’s evident that video is the future of marketing.
- Global Reach: Over 3.1 billion people watch videos online daily, allowing your brand to connect with viewers worldwide.
- Influential Purchasing Decisions: Globally, 64% of customers make purchases after watching a brand’s social videos, highlighting video’s impact on consumer behavior.
- Short-form Engagement: Short-form videos are preferred by 73% of users when learning about products or services. Engage your audience with concise and captivating content.
- Conversion Power: A staggering 78% of consumers claim that watching a video influenced their purchasing decisions, making
video a persuasive tool. - Customer Acquisition: 93% of companies have acquired new customers through social media videos, showcasing video’s ability to attract and convert.
- Boosted Conversions: Adding video to landing pages can increase conversion rates by an impressive 86%, guiding your audience towards action.
- Preferred Learning: 69% of people prefer video over text when learning about products, providing an immersive and memorable experience.
- Instagram Success: Instagram videos are a game-changer for marketers, with 88% reporting success. Utilize this platform forcaptivating content.
- Brand Awareness: 95% of businesses have improved brand awareness through video marketing, leaving a lasting impression. (Source: Various)
video a persuasive tool.
Incorporating video into your marketing strategy is more than just a trend; it’s a powerful tool for elevating your brand’s identity, influencing consumer behavior, and making a lasting impact.
Partner with Bolanle Media to harness the full potential of video marketing and watch your brand soar to new heights. Embrace personalized video marketing and drive your brand’s success in the digital era.
Here is an example video of what has helped our company spread more awareness for the The Roselyn Omaka Show.
Author: Bolanle Media Staff
In a significant move to revitalize a nearly two-century-old connection, President of Liberia, Joseph Nyumah Boakai, and his cabinet members met with key Fulton County officials on Wednesday, August 21st. This historic meeting was made possible due to the efforts of Aaron Faulkner, film director, and Dr. Clarice Ford-Kulah, President of Providence Preservation Foundation Inc., who played a crucial role in facilitating the discussion. Dr. Ford-Kulah and her team were instrumental in bringing everyone together, and she will be orchestrating the return visit in December of the Fulton County delegation. The meeting, which took place in Atlanta, Georgia, focused on potential partnerships aimed at addressing Liberia’s current challenges and marked a significant step towards strengthening the historic ties between Liberia and Fulton County.
President Joseph Nyumah Boakai met privately with Fulton County officials to discuss strengthening historic ties and exploring new collaborations between Liberia and Fulton County, Georgia.
The relationship between Liberia and Fulton County dates back to the early 19th century when freed African Americans, many from Georgia, settled in Liberia. This connection has endured for nearly two centuries, creating a unique bond between the two regions.
High-profile figures, including the President of Liberia, members of his cabinet, Chief Probate Judge Kenya Johnson of Fulton County, and Fulton County Chairman Robb Pitts, attended the meeting. The discussions focused on exploring ways to strengthen economic ties, foster educational and cultural exchanges, and address healthcare challenges in Liberia.
President Joseph Nyumah Boakai met privately with Fulton County officials to discuss strengthening historic ties and exploring new collaborations between Liberia and Fulton County, Georgia.
Potential areas of collaboration include trade partnerships, investment opportunities in Liberian infrastructure, technology transfer programs, scholarship programs for Liberian students, cultural exhibitions, medical training programs, and telemedicine partnerships.
Chief Probate Judge Kenya Johnson provided insight into the historical ties between Fulton County and Liberia, referencing documents from the Fulton County Probate Court that shed light on the complex history of slavery and emancipation in the region.
Chairman Robb Pitts emphasized the potential for mutual benefit in this partnership, stating, “By leveraging our shared history and combining our resources, we can create meaningful change and opportunities for both Liberia and Fulton County.”
President Joseph Nyumah Boakai standing next to Her Royal Majesty Shanta Lana Hereford, Warrior Queen of The Cherut Nation.
The meeting concluded with a commitment to continue dialogue and develop concrete action plans for collaboration. Both parties expressed optimism about the potential for this partnership to address pressing issues in Liberia while strengthening the bonds between the two regions.
This historic meeting marks a significant step towards revitalizing the connection between Liberia and Fulton County, with the potential to create meaningful change and opportunities for both regions.
- Follow us on social media for the latest news and updates on this partnership
- Sign up for our newsletter to receive exclusive insights and information on how to get involved
- Contact us to learn more about how you can contribute to this historic partnership
- Share your ideas and suggestions on how to strengthen the ties between Liberia and Fulton County
Author: Bolanle Media Staff
A series of events took place to mark the establishment of a new nation, Cherut. These events brought together various individuals and groups, including leaders, advocates, and cultural figures, who share a common goal of self-determination and empowerment.
Her Majesty Shanta Lana Hereford of The Ishola Empire, Princess, Empress Myishola Matthews of the Inosa Nation
Sunday Evening: A Gathering at the Hilton Hotel
On Sunday evening, an exclusive gathering took place at the Hilton Atlanta Hotel, attended by royal members of The Ishola Empire and the newly formed Nation of Cherut that included other notable figures, including:
- Dr. Peter W. Sherill: A renowned political scientist and advocate for electoral reform. Dr. Sherill has dedicated his career to promoting fair representation and equal political access.
- Dr. Cheryldene Cook,
- Mr. Harold James, owner of Vocal Leaf Tea and event sponsor.
Monday to Thursday: Workshops at INOSA
A series of workshops were held from Monday to Thursday at the Kemet Club in East Point, Georgia, to draft the charter for the Indigenous Nations of Sovereignty Alliance (INOSA). Participants engaged in collaborative discussions to form an organization that advocates for Indigenous nations, tribes, and kingdoms across the global Black diaspora.
Wednesday: A Bus Tour and Press Conference
On Wednesday, Empress Myishola Matthews, The Oba Binrin of The Ishola Empire, a visionary leader and cultural icon, joined the 124th National Black Business Conference for a bus tour of Tuskegee and a press conference, celebrating the legacy of Black excellence. Meanwhile, the newly appointed Queen Her Majesty Shanta Lana Hereford, a rising leader and advocate for political engagement, sat in to witness a private and historical meeting arranged by Aaron Faulkner and Dr. Clarice Ford Kulah between the President of the Republic of Liberia, his cabinet, Chief Probate Judge Kenya Johnson, and Fulton County Chairman Robb Pitts to discuss the long history and relationship between Liberia and Fulton County and how they can work together to help Liberia with some of its pressing issues through partnership and investment.
Her Majesty Shanta Lana Hereford of The Ishola Empire and Founder of Center of Truth and Healing with a fellow community member.
Thursday Evening: A Reception and Fashion Show
On Thursday evening, a grand reception was held at The Hilton Atlanta Hotel for the 124th National Black Business Conference, while simultaneously the Birth of a New Nation Diaspora by Design Fashion Show at the Atrium Performing Arts Center in Stone Mountain GA was taking flight. The fashion show featured designs from various creators, including:
- Vanessa Henderson from Van Miller International: A celebrated fashion designer known for her innovative and culturally inspired styles.
- Sequoia: A rising star in the fashion world, celebrated for designs that honor African heritage and ethnic diversity.
- Emmy Wu: A talented young designer making a name for herself in the fashion industry.
The evening was further electrified by performances from celebrated artists, including:
- Sara LeRose: A gifted singer and songwriter known for her powerful voice and uplifting lyrics.
- Desmond Champion: A renowned musician and composer celebrated for his contributions to the music industry.
- Hustle Jamez: A dynamic performer and entertainer who brought energy and excitement to the stage.
- Somalia
Author: Bolanle Media Staff
Author: Bolanle Media Staff
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