Business
‘Control, Surveillance and Manipulation’: How TikTok’s Office Surveillance Could Backfire and Cost The Company Billions on September 29, 2023 at 3:00 pm Entrepreneur: Latest Articles
Recently, TikTok made headlines for the wrong reasons — introducing a badge monitoring app called MyRTO, aimed at enforcing its office attendance policy as part of a top-down return-to-office mandate. While many companies are recalibrating post-pandemic work expectations, TikTok’s approach not only raises serious ethical issues but also amplifies broader concerns about its surveillance culture.
Securing Your Success Recently, TikTok made headlines for the wrong reasons — introducing a badge monitoring app called MyRTO, aimed at enforcing its office attendance policy as part of a top-down return-to-office mandate. While many companies are recalibrating post-pandemic work expectations, TikTok’s approach not only raises serious ethical issues but also amplifies broader concerns about its surveillance culture.